Who owns 400 Conejos?
400 Conejos is owned by Becle (Mexico, BMV: CUERVO), which has owned the brand since 31 December 2018.[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Becle, S.A.B. de C.V. Reporte Anual 2025. Last checked .
Key facts
- Current owner
- Becle, S.A.B. de C.V. reported
- Owned since
- Owner HQ
- 🇲🇽 Mexico, Mexico City
- Origin
- 🇲🇽 Mexico, Santiago Matatlán
- Category
- Beverages › Spirits › Tequila & mezcal
- Parent ticker
- BMV: CUERVO
- Last verified
- · 1 sources
About 400 Conejos
400 Conejos is a joven mezcal made from 100 per cent Espadín agave in Santiago Matatlán, Oaxaca. Becle took it in-house on 31 December 2018 by subscribing a capital increase in its owner, Crista la Santa. The company calls it Mexico's best-selling mezcal, with a 29.13 per cent share of sales value.
Ownership timeline of 400 Conejos
Where 400 Conejos sits in Becle
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Becle ownership tree →
See the full Becle brand portfolio (10) →
Other brands owned by Becle
Becle controls 10 brands on Brandtree, 10 of them in beverages.
Also in beverages
Other brands in tequila & mezcal, and who owns them
Becle has more brands in tequila & mezcal on Brandtree than any other owner: 5 of 14.
| Brand | Owner | Owner based in |
|---|---|---|
| KAH Tequila | Amber Beverage Group | 🇱🇺 Luxembourg |
| el Jimador | Brown-Forman | 🇺🇸 United States |
| Casamigos | Diageo | 🇬🇧 United Kingdom |
| Patrón | Bacardi | 🇧🇲 Bermuda |
| Espolòn | Campari Group | 🇳🇱 Netherlands |
| Casa Noble | Constellation Brands | 🇺🇸 United States |
| Rooster Rojo Tequila | Amber Beverage Group | 🇱🇺 Luxembourg |
| Herradura | Brown-Forman | 🇺🇸 United States |
About the owner: Becle
Becle is a publicly listed company headquartered in Mexico City, Mexico. Brandtree records 10 brands under its control, and it is listed as BMV: CUERVO.
Becle is the Mexican spirits company behind Jose Cuervo, run by the same family for eleven generations. It is the world's largest tequila producer and says it is the second-largest Irish whiskey producer through Bushmills. In 2025 it had net sales of 43.1 billion pesos, 55.9 per cent of them in the United States.
🇲🇽 400 Conejos and other Mexican brands
Brandtree records a controlling owner for 113 brands that began in Mexico. 28 of them (25%) are now controlled by a company headquartered in another country; 400 Conejos is not one of them.
Frequently asked questions
Who is the parent company of 400 Conejos?
The parent company of 400 Conejos is Becle, a publicly listed company headquartered in Mexico.
Is 400 Conejos Mexican?
Yes. 400 Conejos originated in Mexico and its owner, Becle, is also headquartered in Mexico.
Since when has Becle owned 400 Conejos?
Becle has owned 400 Conejos since 31 December 2018.
Is 400 Conejos still owned by Becle?
Yes. As of 16 September 2026, 400 Conejos is still owned by Becle. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Becle, S.A.B. de C.V. Reporte Anual 2025 — Becle, S.A.B. de C.V., Annual report; retrieved 16 September 2026.
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