Nioxin is owned by KKR (the United States, NYSE: KKR) through its subsidiary Wella Company, which acquired the brand on 1 December 2020 from Coty, as part of a $4.3 billion deal that also included Wella Professionals.[1][2]
KKR owns 60% of Wella Company rather than all of it.
Nioxin makes scalp and hair treatments for thinning hair, sold through salons and positioned around scalp health rather than cosmetic thickening. It sits within Wella Company alongside the other professional brands. Wella Company was carved out of Coty in 2020 when KKR acquired a majority of the professional beauty business.
KKR is a private-equity firm headquartered in New York, United States, founded in 1976. Brandtree records 12 brands under its control, and it is listed as NYSE: KKR.
KKR was founded in 1976 and effectively invented the leveraged buyout as a large-scale business, most famously with its 1988 takeover of RJR Nabisco. Its consumer holdings are held through funds rather than permanently, so brands under its control are expected to be sold within several years.
Brandtree records a controlling owner for 2,549 brands that began in the United States.
478 of them (19%) are now controlled by a company headquartered in another country; Nioxin is not one of them.
Coty sold a controlling sixty per cent stake in its professional beauty and retail hair business to KKR, valuing it at about $4.3 billion. The carve-out created Wella Company as a standalone business, which is why salon brands and Coty fragrances now sit under different owners.
The parent company of Nioxin is KKR, a private-equity firm headquartered in the United States. Nioxin sits under KKR's subsidiary Wella Company.
Is Nioxin American?
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Yes. Nioxin originated in the United States in 1987 and its owner, KKR, is also headquartered in the United States.
When did KKR buy Nioxin?
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KKR completed its acquisition of Nioxin on 1 December 2020, after announcing the deal on 1 June 2020. The deal, which also included Wella Professionals, was valued at $4.3 billion (enterprise value).
Is Nioxin still owned by KKR?
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Yes. As of 16 September 2026, Nioxin is still owned by KKR. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
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