Panerai is owned by Richemont (Switzerland, SIX: CFR), which acquired the brand in 1997.[1][2] Panerai was founded in 1860 in Florence and was independent until 1997.
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Compagnie Financière Richemont SA Annual Report 2025, 16 May 2025. Last checked .
Panerai was founded in Florence in 1860 and made instruments and luminous dials for the Italian Navy, including watches for combat divers. It sold only to the military until 1993, and its large cushion cases became widely imitated after Richemont acquired it in 1997.
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Richemont ownership tree →
See the full Richemont brand portfolio (13) →
Richemont controls 13 brands on Brandtree, 11 of them in apparel, footwear & accessories.
The 72 brands in jewellery & watches on Brandtree belong to 17 owners. The largest is Signet Jewelers, with 9; Richemont has 8.
| Brand | Owner | Owner based in |
|---|---|---|
| Banter by Piercing Pagoda | Signet Jewelers | 🇧🇲 Bermuda |
| CaratLane | Titan | 🇮🇳 India |
| Blancpain | Swatch Group | 🇨🇭 Switzerland |
| Bulgari | LVMH | 🇫🇷 France |
| Concord | Movado Group | 🇺🇸 United States |
| Pandora | Pandora | 🇩🇰 Denmark |
| ARTA by PNJ | PNJ | 🇻🇳 Vietnam |
| ATTESA | Citizen Watch | 🇯🇵 Japan |
Richemont is a publicly listed company headquartered in Geneva, Switzerland, founded in 1988. Brandtree records 13 brands under its control, and it is listed as SIX: CFR.
Richemont was created in 1988 when South African businessman Johann Rupert separated the international assets of Rembrandt Group into a Swiss holding company. It is the largest jewellery group in the world, built on Cartier and Van Cleef & Arpels, and the Rupert family retains voting control.
Brandtree records a controlling owner for 210 brands that began in Italy. 77 of them (37%) are now controlled by a company headquartered in another country, Panerai among them.
Richemont acquired Panerai, which had supplied luminous diving instruments to the Italian navy and sold no watches to the public until 1993. Its oversized cushion cases became one of the defining watch shapes of the following decade. Only the year is documented here.
The parent company of Panerai is Richemont, a publicly listed company headquartered in Switzerland.
Panerai originated in Italy in 1860, but it is owned today by Richemont, which is headquartered in Switzerland. So Panerai is an Italian-origin brand under Swiss ownership.
Richemont completed its acquisition of Panerai in 1997, after announcing the deal in 1997. The price was not disclosed.
Panerai was an independent company from its founding in 1860 in Florence until Richemont acquired it in 1997.
Yes. As of 16 September 2026, Panerai is still owned by Richemont. The ownership record was last checked against primary sources on that date.
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
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