Who owns Peak Performance?
Peak Performance is owned by Amer Sports (Finland, NYSE: AS), which has owned the brand since 31 January 2018.[1]
Evidence: Amer Sports, Inc. Annual Report on Form 20-F filed 2026-02-26, SEC EDGAR, 26 February 2026. Verified from filings; last checked .
Key facts
- Current owner
- Amer Sports, Inc. verified
- Owned since
- Owner HQ
- 🇫🇮 Finland, Helsinki
- Origin
- 🇸🇪 Sweden
- Founded
- 1986
- Category
- Apparel, footwear & accessories › Sportswear & footwear › Outdoor & workwear
- Parent ticker
- NYSE: AS
- Last verified
- · 1 sources
About Peak Performance
Peak Performance makes ski and outdoor clothing, founded in the Swedish resort of Åre in 1986 by two skiers. Amer Sports acquired it in 2018, and it sits at the design-led end of a portfolio otherwise built on technical performance.
What Amer Sports's annual report says about Peak Performance
Sentences about Peak Performance from Amer Sports's latest annual filing[1], copied word for word.
Peak Performance enhances our scale, competitive positioning and diversification across sports categories.
For example, Atomic and Peak Performance have an opportunity to leverage our platform to increase their presence globally.
Given its Nordic roots, Peak Performance has a strong following within EMEA; however, there is an opportunity to expand the brand globally in the Americas, Greater China and Asia Pacific.
How often Amer Sports names Peak Performance in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central. The brand is named less often than it was three years earlier.
Ownership timeline of Peak Performance
- 2018 – present Amer Sports [1] verified
Where Peak Performance sits in Amer Sports
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Amer Sports ownership tree →
See the full Amer Sports brand portfolio (5) →
Other brands owned by Amer Sports
Amer Sports controls 5 brands on Brandtree, 5 of them in apparel, footwear & accessories.
Also in apparel, footwear & accessories
Other brands in outdoor & workwear, and who owns them
The 52 brands in outdoor & workwear on Brandtree belong to 28 owners. The largest is Clarus, with 5; Amer Sports has 4.
| Brand | Owner | Owner based in |
|---|---|---|
| PG Golf | Acushnet | 🇺🇸 United States |
| Black Diamond | Clarus | 🇺🇸 United States |
| Cannon | Johnson Outdoors | 🇺🇸 United States |
| Kathmandu | KMD Brands | 🇳🇿 New Zealand |
| Dickies | VF Corporation | 🇺🇸 United States |
| Callaway Golf | Callaway Golf | 🇺🇸 United States |
| Columbia | Columbia Sportswear | 🇺🇸 United States |
| B'Twin | Decathlon | 🇫🇷 France |
About the owner: Amer Sports
Amer Sports is a publicly listed company headquartered in Helsinki, Finland, founded in 1950. Brandtree records 5 brands under its control, and it is listed as NYSE: AS.
Amer Sports was a Finnish tobacco and publishing company that turned itself into a sporting goods group by acquisition. A consortium led by China's Anta Sports bought it in 2019 and relisted it in New York in 2024, so a portfolio of Alpine and American sports brands is now controlled from Fujian.
🇸🇪 Peak Performance and other Swedish brands
Brandtree records a controlling owner for 117 brands that began in Sweden. 53 of them (45%) are now controlled by a company headquartered in another country, Peak Performance among them.
- & Other Stories — H&M Group 🇸🇪
- EripioWear — Hultafors Group 🇸🇪
- Haglöfs — ASICS 🇯🇵
- Thule — Thule 🇸🇪
- AXA — Lantmännen 🇸🇪
- Absolut — Pernod Ricard 🇫🇷
Frequently asked questions
Who is the parent company of Peak Performance?
The parent company of Peak Performance is Amer Sports, a publicly listed company headquartered in Finland.
Is Peak Performance Swedish or Finnish?
Peak Performance originated in Sweden in 1986, but it is owned today by Amer Sports, which is headquartered in Finland. So Peak Performance is a Swedish-origin brand under Finnish ownership.
Since when has Amer Sports owned Peak Performance?
Amer Sports has owned Peak Performance since 31 January 2018.
Is Peak Performance still owned by Amer Sports?
Yes. As of 9 October 2026, Peak Performance is still owned by Amer Sports. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Amer Sports, Inc. Annual Report on Form 20-F filed 2026-02-26 — SEC EDGAR, SEC Form 20-F, published 26 February 2026; retrieved 16 September 2026.
Report a correction Opens a pre-filled GitHub issue. See our corrections policy.