Who owns Skruf?
Skruf is owned by Imperial Brands (the United Kingdom, LSE: IMB).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Key facts
- Current owner
- Imperial Brands PLC reported
- Owned since
- Not recorded
- Previous owner
- None recorded
- Owner HQ
- 🇬🇧 United Kingdom, Bristol
- Origin
- 🇸🇪 Sweden
- Category
- Tobacco & nicotine › Tobacco products › Snus
- Parent ticker
- LSE: IMB
- Last verified
- · 1 sources
About Skruf
Skruf is a Swedish snus and nicotine pouch brand owned by Imperial. Imperial's FY2025 annual report describes new flavour variants supporting growth for Skruf in Norway during the year, part of Imperial's modern oral nicotine category alongside its newer Zone brand.
Ownership timeline of Skruf
- ? – present Imperial Brands [1] reported
Where Skruf sits in Imperial Brands
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Imperial Brands ownership tree →
Other brands owned by Imperial Brands in tobacco & nicotine
Latest news about Skruf
No tagged news items yet. Deals, regulatory actions and recalls are added from SEC filings, regulators and trade press; only titles and links are stored.
Headlines link to the original publisher. Brandtree does not reproduce article text.
Frequently asked questions
Who is the parent company of Skruf?
The parent company of Skruf is Imperial Brands, a publicly listed company headquartered in the United Kingdom.
Is Skruf Swedish or British?
Skruf originated in Sweden, but it is owned today by Imperial Brands, which is headquartered in the United Kingdom. So Skruf is a Swedish-origin brand under British ownership.
Is Skruf still owned by Imperial Brands?
Yes. As of 21 September 2026, Skruf is still owned by Imperial Brands. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Imperial Brands PLC Annual Report and Accounts 2025 — Imperial Brands PLC, Annual report; retrieved 21 September 2026.
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