Who owns Wake-Up 247?
Wake-Up 247 is owned by Masan Consumer (Vietnam, UPCoM: MCH).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Masan Group Annual Report 2017, Masan Group Corporation, 1 January 2018. Last checked .
Key facts
- Current owner
- Masan Consumer Holdings Company Limited reported
- Owner HQ
- 🇻🇳 Vietnam, Ho Chi Minh City
- Origin
- 🇻🇳 Vietnam
- Category
- Beverages › Soft drinks › Energy drinks
- Parent ticker
- UPCoM: MCH
- Last verified
- · 1 sources
About Wake-Up 247
Wake-Up 247 is Masan's coffee-based energy drink, reported separately from Masan's Wake-up instant-coffee brand in Masan Group's 2017 annual report, which records a 54.9% increase in energy drink sales to VND1,225 billion in FY2017 "driven by increasing Wake-up 247's availability," as its retail points of sale grew from 50,000 to 75,000 that year. The report does not state a launch year for the brand.
Ownership timeline of Wake-Up 247
- Current owner Masan Consumer [1] reported
Where Wake-Up 247 sits in Masan Consumer
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Masan Consumer ownership tree →
See the full Masan Consumer brand portfolio (6) →
Other brands owned by Masan Consumer
Masan Consumer controls 6 brands on Brandtree, 2 of them in beverages.
Also in beverages
Other brands in energy drinks, and who owns them
The 44 brands in energy drinks on Brandtree belong to 34 owners. The largest is Monster Beverage, with 5.
| Brand | Owner | Owner based in |
|---|---|---|
| Bang Energy | Monster Beverage | 🇺🇸 United States |
| Climax | Heineken | 🇳🇱 Netherlands |
| M-150 | Osotspa | 🇹🇭 Thailand |
| Alani Nu | Celsius Holdings | 🇺🇸 United States |
| Baikal | Chernogolovka | 🇷🇺 Russia |
| Boost | A.G. Barr | 🇬🇧 United Kingdom |
| Volt | AJE | 🇵🇪 Peru |
| Collab | Bera | 🇮🇸 Iceland |
About the owner: Masan Consumer
Masan Consumer is a publicly listed company headquartered in Ho Chi Minh City, Vietnam, founded in 1996. Brandtree records 6 brands under its control, and it is listed as UPCoM: MCH.
Masan Consumer traces to Masan's first predecessor company, established in 1996 in Ho Chi Minh City as a manufacturer of seasonings; the group shifted from exporting to Vietnam's domestic market in 2002 with the launch of the CHIN-SU sauce brand. Masan Consumer Holdings was formed in December 2014 as the restructured primary holding company for Masan's branded food and beverage businesses, and Masan Consumer itself listed on UPCoM, the Hanoi Stock Exchange's market for public companies not yet listed on the main board, in January 2017 under ticker MCH. Parent Masan Group listed on the Ho Chi Minh Stock Exchange on 5 November 2009 under ticker MSN.
Masan Consumer: full profile, brands and acquisition history →
🇻🇳 Wake-Up 247 and other Vietnamese brands
Brandtree records a controlling owner for 67 brands that began in Vietnam. 12 of them (18%) are now controlled by a company headquartered in another country; Wake-Up 247 is not one of them.
- 333 — ThaiBev 🇹🇭
- Bia Hà Nội — HABECO 🇻🇳
- Cà phê Ông Bầu — Nutifood 🇻🇳
- ARTA by PNJ — PNJ 🇻🇳
- An Khang — Mobile World 🇻🇳
- Ba Vì — IDP 🇻🇳
Frequently asked questions
Who is the parent company of Wake-Up 247?
The parent company of Wake-Up 247 is Masan Consumer, a publicly listed company headquartered in Vietnam.
Is Wake-Up 247 Vietnamese?
Yes. Wake-Up 247 originated in Vietnam and its owner, Masan Consumer, is also headquartered in Vietnam.
Is Wake-Up 247 still owned by Masan Consumer?
Yes. As of 20 September 2026, Wake-Up 247 is still owned by Masan Consumer. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Masan Group Annual Report 2017 — Masan Group Corporation, Annual report, published 1 January 2018; retrieved 20 September 2026.
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