Brandtree

Who are Carlsberg's biggest competitors?

On Brandtree, Carlsberg's biggest competitors by shared categories are AB InBev, which shares 3 categories, such as lager and ale; Heineken, which shares 3 categories, such as lager; and CCU, which shares 3 categories, such as lager.

Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Carlsberg controls 6 brands with a page here, across 3 categories; 47 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.

Top 10 competitors by shared categories

#CompanyShared categoriesOverlapFor example
1 AB InBev 3 100% Lager, Ale and Cider
2 Heineken 3 50% Lager, Ale and Cider
3 CCU 3 43% Lager, Ale and Cider
4 PhoenixBev 3 75% Lager, Ale and Cider
5 Refriango 3 33% Lager, Ale and Cider
6 C&C Group 3 100% Cider, Lager and Ale
7 Asahi Group 2 67% Lager and Ale
8 Delta Corporation 2 67% Lager and Ale
9 Molson Coors 2 67% Lager and Ale
10 Mahou San Miguel 2 50% Lager and Ale

Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.

Carlsberg and AB InBev: 3 shared categories

AB InBev

Carlsberg and Heineken: 3 shared categories

Heineken

Carlsberg and CCU: 3 shared categories

CCU

A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Carlsberg owns and the most overlapping owners on Brandtree.