Brandtree

Who owns Birra Moretti?

Birra Moretti is owned by Heineken (the Netherlands, AEX: HEIA).[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Evidence: Heineken N.V. Annual Report 2025, 11 February 2026 (archived copy). Last checked .

Key facts

Current owner
Heineken N.V. reported
Owner HQ
🇳🇱 Netherlands, Amsterdam
Origin
🇮🇹 Italy, Udine
Founded
1859
Category
Beverages › Beer › Lager
Parent ticker
AEX: HEIA
Last verified
· 1 sources

About Birra Moretti

Birra Moretti was founded in Udine in 1859 and its label has carried a photograph of a moustached man in a hat, taken in a Udine restaurant in 1942, ever since. Heineken acquired the brand in 1996, and it has grown strongly in the United Kingdom alongside Italian restaurant dining.

Ownership timeline of Birra Moretti

Owners of Birra Moretti over 1859 to 2026 Heineken start not recorded–present Heineken (start not recorded) 186018801900192019401960198020002020
  1. Current owner Heineken [1] reported

Where Birra Moretti sits in Heineken

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Open the full Heineken ownership tree →

See the full Heineken brand portfolio (29) →

Other brands owned by Heineken

Heineken controls 29 brands on Brandtree, 29 of them in beverages.

Also in beverages

All Heineken brands →

Other brands in lager, and who owns them

The 200 brands in lager on Brandtree belong to 55 owners. The largest is AB InBev, with 17; Heineken has 16.

BrandOwnerOwner based in
Aguila AB InBev 🇧🇪 Belgium
Allsopps EABL 🇰🇪 Kenya
Asahi Super Dry Asahi Group 🇯🇵 Japan
333 ThaiBev 🇹🇭 Thailand
Cristal CCU 🇨🇱 Chile
Cabro Cervecería Centro Americana 🇬🇹 Guatemala
Beermix Obolon 🇺🇦 Ukraine
Bomonti Filtresiz Anadolu Efes 🇹🇷 Turkey

Every brand in lager and its owner →

About the owner: Heineken

Heineken is a publicly listed company headquartered in Amsterdam, Netherlands, founded in 1864. Brandtree records 29 brands under its control, and it is listed as AEX: HEIA.

Heineken was founded in Amsterdam in 1864 when Gerard Adriaan Heineken bought the Haystack brewery. It is the second-largest brewer in the world and remains family-influenced through Heineken Holding N.V.

Heineken: full profile, brands and acquisition history →

🇮🇹 Birra Moretti and other Italian brands

Brandtree records a controlling owner for 210 brands that began in Italy. 77 of them (37%) are now controlled by a company headquartered in another country, Birra Moretti among them.

All Italian brands and who owns them →

Frequently asked questions

Who is the parent company of Birra Moretti?

The parent company of Birra Moretti is Heineken, a publicly listed company headquartered in the Netherlands.

Is Birra Moretti Italian or Dutch?

Birra Moretti originated in Italy in 1859, but it is owned today by Heineken, which is headquartered in the Netherlands. So Birra Moretti is an Italian-origin brand under Dutch ownership.

Is Birra Moretti still owned by Heineken?

Yes. As of 16 September 2026, Birra Moretti is still owned by Heineken. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Heineken N.V. Annual Report 2025 — Heineken N.V., Annual report, published 11 February 2026; retrieved 16 September 2026. The original address no longer opens it, so the link goes to an archived copy (original address).

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