Who owns Eudora?
Eudora is owned by Grupo Boticário (Brazil).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Grupo Boticário — Marcas. Last checked .
Key facts
- Current owner
- Grupo Boticário reported
- Owner HQ
- 🇧🇷 Brazil, Curitiba
- Origin
- 🇧🇷 Brazil
- Founded
- 2011
- Category
- Personal care & beauty › Cosmetics & fragrance › Makeup
- Last verified
- · 3 sources
About Eudora
Eudora launched in 2011 and carries an unusually broad range for a single beauty brand: make-up, perfumery, hair, body, bath and facial care, accessories, and products for babies and children. That breadth suits a business sold through representatives and digital channels rather than through shops, where one person is expected to carry the whole catalogue.
Ownership timeline of Eudora
- Current owner Grupo Boticário [1] reported
Where Eudora sits in Grupo Boticário
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Grupo Boticário ownership tree →
See the full Grupo Boticário brand portfolio (7) →
Other brands owned by Grupo Boticário
Grupo Boticário controls 7 brands on Brandtree, 6 of them in personal care & beauty.
Also in personal care & beauty
- O Boticário (1977)
- O.U.i
- Quem disse, berenice? (2012)
- Truss Professional (2003)
- Vult
Other brands in makeup, and who owns them
The 48 brands in makeup on Brandtree belong to 25 owners. The largest is L'Oréal, with 5; Grupo Boticário has 3.
| Brand | Owner | Owner based in |
|---|---|---|
| Lancôme | L'Oréal | 🇫🇷 France |
| ADDICTION | KOSÉ | 🇯🇵 Japan |
| CoverGirl | Coty | 🇺🇸 United States |
| Bobbi Brown | Estée Lauder | 🇺🇸 United States |
| Flower Knows | Proya | 🇨🇳 China |
| Little Ondine | Yatsen | 🇨🇳 China |
| A'pieu | Able C&C | 🇰🇷 South Korea |
| AGE20'S | Aekyung | 🇰🇷 South Korea |
About the owner: Grupo Boticário
Grupo Boticário is a privately held company headquartered in Curitiba, Brazil, founded in 1977. Brandtree records 7 brands under its control.
Grupo Boticário began in 1977 as a small compounding pharmacy in Curitiba opened by Miguel Krigsner, and is now one of Brazil's largest business groups and, by its own account, the world's largest beauty franchise. It is privately held, employs more than eighteen thousand people directly, runs more than four thousand stores and sells in over forty countries. Its brands are divided by price and by channel rather than by product category, which is why several of them sell make-up against each other.
Grupo Boticário: full profile, brands and acquisition history →
🇧🇷 Eudora and other Brazilian brands
Brandtree records a controlling owner for 177 brands that began in Brazil. 32 of them (18%) are now controlled by a company headquartered in another country; Eudora is not one of them.
- Banho a Banho — Ypê 🇧🇷
- Cotton — CMPC 🇨🇱
- Ekos — Natura &Co 🇧🇷
- Mantecorp Skincare — Hypera 🇧🇷
- Adria — M. Dias Branco 🇧🇷
- Aena Brasil — Aena 🇪🇸
Frequently asked questions
Who is the parent company of Eudora?
The parent company of Eudora is Grupo Boticário, a privately held company headquartered in Brazil.
Is Eudora Brazilian?
Yes. Eudora originated in Brazil in 2011 and its owner, Grupo Boticário, is also headquartered in Brazil.
Is Eudora still owned by Grupo Boticário?
Yes. As of 22 September 2026, Eudora is still owned by Grupo Boticário. The ownership record was last checked against primary sources on that date.
Sources (3) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Grupo Boticário — Marcas — Grupo Boticário, Official document; retrieved 22 September 2026.
- [2] Grupo Boticário — Ecossistema — Grupo Boticário, Official document; retrieved 22 September 2026.
- [3] Sobre o Grupo Boticário — Grupo Boticário, Official document; retrieved 22 September 2026.
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