Brandtree

Who owns Bobbi Brown?

Bobbi Brown is owned by Estée Lauder (the United States, NYSE: EL), which has owned the brand since 1995.[1]

Evidence: The Estée Lauder Companies Inc. Annual Report on Form 10-K filed 2026-08-19, SEC EDGAR, 19 August 2026. Verified from filings; last checked .

Key facts

Current owner
The Estée Lauder Companies Inc. verified
Owned since
Owner HQ
🇺🇸 United States, New York
Origin
🇺🇸 United States
Founded
1991
Category
Personal care & beauty › Cosmetics & fragrance › Makeup
Parent ticker
NYSE: EL
Trademark registrant
Bobbi Brown Professional Cosmetics, Inc. (USPTO)
Last verified
· 2 sources

About Bobbi Brown

Bobbi Brown Cosmetics began in 1991 with ten natural-toned lipsticks a makeup artist developed because the shades she wanted did not exist commercially, sold from a single counter at Bergdorf Goodman. Estée Lauder acquired it in 1995, and the founder departed in 2016 to build another brand.

What Estée Lauder's annual report says about Bobbi Brown

Sentences about Bobbi Brown from Estée Lauder's latest annual filing[1], copied word for word.

How often Estée Lauder names Bobbi Brown in its annual report

A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central. The brand is named less often than it was three years earlier.

Annual report filedTimes Bobbi Brown is named
20264
20255
20245

Trademark record for Bobbi Brown

The USPTO record for the Bobbi Brown mark lists Bobbi Brown Professional Cosmetics, Inc. as the owner of record (serial number 76025973). A trademark is often held by a group company rather than the listed parent, so the registrant's name can differ from the owner named above.[2]

Ownership timeline of Bobbi Brown

Owners of Bobbi Brown over 1991 to 2026 Estée Lauder 1995–present Estée Lauder 1995200020052010201520202025
  1. 1995 – present Estée Lauder [1] verified

Where Bobbi Brown sits in Estée Lauder

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Bobbi Brown sits in Estée Lauder Tree of 13 brands under Estée Lauder. Estée Lauder Bobbi Brown AERIN Aveda Clinique Darphin Estée Lauder and 7 more

Open the full Estée Lauder ownership tree →

See the full Estée Lauder brand portfolio (13) →

Other brands owned by Estée Lauder

Estée Lauder controls 13 brands on Brandtree, 13 of them in personal care & beauty.

Also in personal care & beauty

All Estée Lauder brands →

Other brands in makeup, and who owns them

The 43 brands in makeup on Brandtree belong to 22 owners. The largest is L'Oréal, with 5; Estée Lauder has 3.

BrandOwnerOwner based in
Lancôme L'Oréal 🇫🇷 France
ADDICTION KOSÉ 🇯🇵 Japan
CoverGirl Coty 🇺🇸 United States
Eudora Grupo Boticário 🇧🇷 Brazil
Flower Knows Proya 🇨🇳 China
Little Ondine Yatsen 🇨🇳 China
AGE20'S Aekyung 🇰🇷 South Korea
PIXY Mandom 🇯🇵 Japan

Every brand in makeup and its owner →

About the owner: Estée Lauder

Estée Lauder is a publicly listed company headquartered in New York, United States, founded in 1946. Brandtree records 13 brands under its control, and it is listed as NYSE: EL.

The Estée Lauder Companies was founded in New York in 1946 by Estée and Joseph Lauder. It sells prestige beauty through department stores, travel retail and specialty channels, and the Lauder family retains voting control.

Estée Lauder: full profile, brands and acquisition history →

🇺🇸 Bobbi Brown and other American brands

Brandtree records a controlling owner for 2,549 brands that began in the United States. 478 of them (19%) are now controlled by a company headquartered in another country; Bobbi Brown is not one of them.

All American brands and who owns them →

Frequently asked questions

Who is the parent company of Bobbi Brown?

The parent company of Bobbi Brown is Estée Lauder, a publicly listed company headquartered in the United States.

Is Bobbi Brown American?

Yes. Bobbi Brown originated in the United States in 1991 and its owner, Estée Lauder, is also headquartered in the United States.

Since when has Estée Lauder owned Bobbi Brown?

Estée Lauder has owned Bobbi Brown since 1995.

Is Bobbi Brown still owned by Estée Lauder?

Yes. As of 9 October 2026, Bobbi Brown is still owned by Estée Lauder. The ownership record was last checked against primary sources on that date.

Sources (2) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] The Estée Lauder Companies Inc. Annual Report on Form 10-K filed 2026-08-19 — SEC EDGAR, SEC Form 10-K, published 19 August 2026; retrieved 16 September 2026.
  2. [2] USPTO: BOBBI BROWN, serial 76025973 — United States Patent and Trademark Office, Trademark registry; retrieved 4 October 2026.

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