Who owns Reese's?
Reese's is owned by Hershey (the United States, NYSE: HSY), which has owned the brand since 1963.[1][2]
Evidence: The Hershey Company Annual Report on Form 10-K filed 2026-02-17, SEC EDGAR, 17 February 2026. Verified from filings; last checked .
Key facts
- Current owner
- The Hershey Company verified
- Owned since
- Owner HQ
- 🇺🇸 United States, Hershey, Pennsylvania
- Origin
- 🇺🇸 United States
- Founded
- 1928 by H. B. Reese
- Category
- Food › Confectionery › Chocolate
- Parent ticker
- NYSE: HSY
- Trademark registrant
- HERSHEY CHOCOLATE & CONFECTIONERY LLC (USPTO)
- Last verified
- · 3 sources
About Reese's
Reese's Peanut Butter Cups were created in 1928 by H. B. Reese, a former Hershey dairy employee who made sweets in his basement. Hershey bought the business in 1963 for $23.5 million, and it is now the company's largest brand and the best-selling confectionery line in the United States.
How often Hershey names Reese's in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central.
Trademark record for Reese's
The USPTO record for the Reese's mark lists HERSHEY CHOCOLATE & CONFECTIONERY LLC as the owner of record (serial number 73300125). That name matches the owner named above.[3]
Ownership timeline of Reese's
Where Reese's sits in Hershey
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Hershey ownership tree →
See the full Hershey brand portfolio (12) →
Other brands owned by Hershey
Hershey controls 12 brands on Brandtree, 12 of them in food.
Also in food
- Almond Joy (1946)
- Dot's Homestyle Pretzels (2011)
- Heath (1928)
- Hershey's (1900)
- Hershey's Kisses (1907)
- Ice Breakers (1996)
- Jolly Rancher (1949)
- PayDay (1932)
- SkinnyPop (2010)
- Twizzlers (1929)
- York (1940)
Other brands in chocolate, and who owns them
The 131 brands in chocolate on Brandtree belong to 45 owners. The largest is Mars, with 9; Hershey has 6.
About the owner: Hershey
Hershey is a publicly listed company headquartered in Hershey, Pennsylvania, United States, founded in 1894. Brandtree records 12 brands under its control, and it is listed as NYSE: HSY.
The Hershey Company was founded by Milton Hershey in 1894 and is controlled by the Hershey Trust, which funds a school for disadvantaged children and holds the majority of voting power. Hershey makes Cadbury and KitKat under licence for the United States market.
🇺🇸 Reese's and other American brands
Brandtree records a controlling owner for 2,549 brands that began in the United States. 478 of them (19%) are now controlled by a company headquartered in another country; Reese's is not one of them.
Frequently asked questions
Who is the parent company of Reese's?
The parent company of Reese's is Hershey, a publicly listed company headquartered in the United States.
Is Reese's American?
Yes. Reese's originated in the United States in 1928 and its owner, Hershey, is also headquartered in the United States.
Since when has Hershey owned Reese's?
Hershey has owned Reese's since 1963.
Is Reese's still owned by Hershey?
Yes. As of 3 October 2026, Reese's is still owned by Hershey. The ownership record was last checked against primary sources on that date.
Sources (3) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] The Hershey Company Annual Report on Form 10-K filed 2026-02-17 — SEC EDGAR, SEC Form 10-K, published 17 February 2026; retrieved 16 September 2026.
- [2] The Hershey Company: A History of Goodness — The Hershey Company, Official document; retrieved 3 October 2026.
- [3] USPTO: REESE'S, serial 73300125 — United States Patent and Trademark Office, Trademark registry; retrieved 3 October 2026.
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