Who owns St. Hubertus?
St. Hubertus is owned by Zwack Unicum (Hungary, BÉT: ZWACK).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Zwack Unicum Plc. Annual Report 2025–2026. Last checked .
Key facts
- Current owner
- Zwack Unicum Plc. reported
- Owner HQ
- 🇭🇺 Hungary, Budapest
- Origin
- 🇭🇺 Hungary
- Category
- Beverages › Spirits › Liqueurs & aperitifs
- Parent ticker
- BÉT: ZWACK
- Last verified
- · 1 sources
About St. Hubertus
St. Hubertus is a Hungarian herbal liqueur named after the patron saint of hunters, made from hand-picked herbs and aged in oak barrels. Zwack says its recipe has been handed down since 1901 and calls it Hungary's third best-selling herbal liqueur. Besides the Original, the range includes the milder St. Hubertus 33, an unfiltered St. Hubertus 60 introduced in 2021 and a blood orange version aimed at younger drinkers.
Ownership timeline of St. Hubertus
- Current owner Zwack Unicum [1] reported
Where St. Hubertus sits in Zwack Unicum
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Zwack Unicum ownership tree →
See the full Zwack Unicum brand portfolio (6) →
Other brands owned by Zwack Unicum
Zwack Unicum controls 6 brands on Brandtree, 6 of them in beverages.
Also in beverages
Other brands in liqueurs & aperitifs, and who owns them
The 43 brands in liqueurs & aperitifs on Brandtree belong to 26 owners. The largest is Kasapreko, with 3; Zwack Unicum has 3.
| Brand | Owner | Owner based in |
|---|---|---|
| Aperol | Campari Group | 🇳🇱 Netherlands |
| Alomo Bitters | Kasapreko | 🇬🇭 Ghana |
| Kännu Kukk | Liviko | 🇪🇪 Estonia |
| Kòfi Kòrsou | Senior & Co. | 🇨🇼 Curaçao |
| Amaro di Angostura | Angostura | 🇹🇹 Trinidad and Tobago |
| Baileys | Diageo | 🇬🇧 United Kingdom |
| Joseph Cartron | GBH | 🇲🇶 Martinique |
| Carolans Irish Cream | Heaven Hill | 🇺🇸 United States |
About the owner: Zwack Unicum
Zwack Unicum is a publicly listed company headquartered in Budapest, Hungary, founded in 1989. Brandtree records 6 brands under its control, and it is listed as BÉT: ZWACK.
Zwack Unicum is the Budapest maker of Unicum and, by its own account, the largest company in the Hungarian branded spirits market, which accounts for nearly 90 per cent of its product revenue. The Zwack family's distillery, founded in 1840, was nationalised in 1948. Peter Zwack & Consorten set up the present company's predecessor in 1989 and in 1992 bought the state liqueur maker. The family holding company, owned by the Zwack and Underberg families, holds 50 per cent plus one share and Diageo 26 per cent, and Zwack is the sole distributor of Diageo spirits in Hungary.
Zwack Unicum: full profile, brands and acquisition history →
🇭🇺 St. Hubertus and other Hungarian brands
Brandtree records a controlling owner for 28 brands that began in Hungary. 6 of them (21%) are now controlled by a company headquartered in another country; St. Hubertus is not one of them.
- SIÓ — Eckes-Granini 🇩🇪
- Teleki — Bonafarm 🇭🇺
- Allegro.hu — Allegro 🇵🇱
- Globus — Bonduelle 🇫🇷
- Goldenfood — LDC 🇫🇷
- Koronás Cukor — AGRANA 🇦🇹
Frequently asked questions
Who is the parent company of St. Hubertus?
The parent company of St. Hubertus is Zwack Unicum, a publicly listed company headquartered in Hungary.
Is St. Hubertus Hungarian?
Yes. St. Hubertus originated in Hungary and its owner, Zwack Unicum, is also headquartered in Hungary.
Is St. Hubertus still owned by Zwack Unicum?
Yes. As of 16 September 2026, St. Hubertus is still owned by Zwack Unicum. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Zwack Unicum Plc. Annual Report 2025–2026 — Zwack Unicum Plc., Annual report; retrieved 16 September 2026.
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