Who owns TREK?
TREK is owned by Lotus Bakeries (Belgium, BRU: LOTB), which has owned the brand since 2015.[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Key facts
- Current owner
- Lotus Bakeries NV reported
- Owned since
- Previous owner
- None recorded
- Owner HQ
- 🇧🇪 Belgium, Lembeke
- Origin
- 🇬🇧 United Kingdom
- Category
- Food › Nutrition & supplements › Nutrition bars
- Parent ticker
- BRU: LOTB
- Last verified
- · 1 sources
About TREK
TREK makes plant-based protein oat bars and flapjacks, all suitable for vegans. It came to Lotus Bakeries with Natural Balance Foods in 2015 and was the fastest-growing brand in Lotus Natural Foods in 2025, helped by a protein flapjack layered with Biscoff spread. Lotus says it is also the fastest-growing brand in the UK healthy bar category.
Ownership timeline of TREK
- 2015 – present Lotus Bakeries [1] reported
Where TREK sits in Lotus Bakeries
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Lotus Bakeries ownership tree →
Other brands owned by Lotus Bakeries in food
Latest news about TREK
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Frequently asked questions
Who is the parent company of TREK?
The parent company of TREK is Lotus Bakeries, a publicly listed company headquartered in Belgium.
Is TREK British or Belgian?
TREK originated in the United Kingdom, but it is owned today by Lotus Bakeries, which is headquartered in Belgium. So TREK is a British-origin brand under Belgian ownership.
Since when has Lotus Bakeries owned TREK?
Lotus Bakeries has owned TREK since 2015.
Is TREK still owned by Lotus Bakeries?
Yes. As of 16 September 2026, TREK is still owned by Lotus Bakeries. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Lotus Bakeries — 2025 annual results — Lotus Bakeries NV, Annual report, published 6 February 2026; retrieved 16 September 2026.
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