Who owns the snack bars brands?
10 snack bars brands tracked here are owned by 7 companies; the three largest owners, Mars, General Mills and Lotus Bakeries, control 6 of them (60%) as of Sep 2026.
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10
brands
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7
owning companies
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60%
held by top 3 owners
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1
foreign-owned brands · origin ≠ owner HQ
Biggest owners of snack bars brands
| # | Owner | HQ | Brands in this category | Examples |
|---|---|---|---|---|
| 1 | Mars | 🇺🇸 United States | 3 | KIND, Nutri-Grain, RXBAR |
| 2 | General Mills | 🇺🇸 United States | 2 | Larabar, Nature Valley |
| 3 | Lotus Bakeries | 🇧🇪 Belgium | 1 | BEAR |
| 4 | Mondelēz | 🇺🇸 United States | 1 | Clif Bar |
| 5 | Faffa Food | 🇪🇹 Ethiopia | 1 | Goûter |
| 6 | Bonafarm | 🇭🇺 Hungary | 1 | Mizo Túró Rudi |
| 7 | PepsiCo | 🇺🇸 United States | 1 | Quaker Chewy |
All snack bars brands and their owners
| Brand | Owner | Since | Origin |
|---|---|---|---|
| BEAR | Lotus Bakeries | 2015 | 🇬🇧 United Kingdom |
| Clif Bar | Mondelēz | 2022 | 🇺🇸 United States |
| Goûter | Faffa Food | — | 🇪🇹 Ethiopia |
| KIND | Mars | 2020 | 🇺🇸 United States |
| Larabar | General Mills | 2008 | 🇺🇸 United States |
| Mizo Túró Rudi | Bonafarm | — | 🇭🇺 Hungary |
| Nature Valley | General Mills | — | 🇺🇸 United States |
| Nutri-Grain | Mars via Kellanova | — | 🇺🇸 United States |
| Quaker Chewy | PepsiCo | 2001 | 🇺🇸 United States |
| RXBAR | Mars via Kellanova | — | 🇺🇸 United States |