Who are Sunstar's biggest competitors?
On Brandtree, Sunstar's biggest competitors by shared categories are Procter & Gamble, which shares 4 categories, such as toothpaste & toothbrushes and facial skin care; Pierre Fabre, which shares 3 categories, such as toothpaste & toothbrushes; and Square Toiletries, which shares 3 categories, such as toothpaste & toothbrushes.
Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Sunstar controls 8 brands with a page here, across 7 categories; 94 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.
Top 10 competitors by shared categories
| # | Company | Shared categories | Overlap | For example |
|---|---|---|---|---|
| 1 | Procter & Gamble | 4 | 19% | Toothpaste & toothbrushes, Facial skin care and Air freshener and 1 more |
| 2 | Pierre Fabre | 3 | 33% | Toothpaste & toothbrushes, Facial skin care and Mouthwash & breath care |
| 3 | Square Toiletries | 3 | 16% | Toothpaste & toothbrushes, Air freshener and Facial skin care |
| 4 | Unilever | 3 | 10% | Toothpaste & toothbrushes, Facial skin care and Vitamins & supplements |
| 5 | Bolton Group | 3 | 23% | Adhesives & repair, Facial skin care and Mouthwash & breath care |
| 6 | Dentaid | 2 | 29% | Toothpaste & toothbrushes and Mouthwash & breath care |
| 7 | Haleon | 2 | 22% | Toothpaste & toothbrushes and Vitamins & supplements |
| 8 | Lion | 2 | 18% | Toothpaste & toothbrushes and Mouthwash & breath care |
| 9 | Church & Dwight | 2 | 17% | Toothpaste & toothbrushes and Vitamins & supplements |
| 10 | LifeVantage | 2 | 29% | Vitamins & supplements and Facial skin care |
Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.
Sunstar and Procter & Gamble: 4 shared categories
| Category | Sunstar | Procter & Gamble |
|---|---|---|
| Toothpaste & toothbrushes | BUTLER, Ora² | Crest, Oral-B |
| Facial skin care | EQUITANCE | Olay, SK-II |
| Air freshener | QAIS | Febreze |
| Vitamins & supplements | KENKODOJO | Align |
Sunstar and Pierre Fabre: 3 shared categories
| Category | Sunstar | Pierre Fabre |
|---|---|---|
| Toothpaste & toothbrushes | BUTLER, Ora² | Elgydium, Inava |
| Facial skin care | EQUITANCE | MÊME Cosmetics |
| Mouthwash & breath care | GUM | Eluday |
Sunstar and Square Toiletries: 3 shared categories
| Category | Sunstar | Square Toiletries |
|---|---|---|
| Toothpaste & toothbrushes | BUTLER, Ora² | Magic, White Plus |
| Air freshener | QAIS | Spring |
| Facial skin care | EQUITANCE | Revive |
A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Sunstar owns and the most overlapping owners on Brandtree.