Brandtree

Where do AJE and PepsiCo compete?

AJE and PepsiCo own brands in 5 of the same categories on Brandtree, including cola and juice & juice drinks.

Competing here means only that both companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Of their categories combined, 38% are shared. AJE has 8 brands in the shared categories and PepsiCo has 9. Only controlled brands are counted; licences and minority stakes are not.

AJE (competitors) · PepsiCo (competitors) · All overlapping owners

5 categories where both own brands

CategoryAJEPepsiCo
ColaBIG Cola, Kola RealDiet Pepsi, Pepsi, Pepsi Max
Juice & juice drinksAmayu, Cifrut, PulpNaked Juice
Bottled waterCieloAquafina, bubly
Sports & hydration drinksSporadeGatorade, Propel
Energy drinksVoltRockstar Energy

Only AJE: 1 category without PepsiCo

CategoryAJE brands
Ready-to-drink tea & coffeeFree Tea

Only PepsiCo: 7 categories without AJE

CategoryPepsiCo brands
Salty snacksCheetos, Doritos, Doritos Dinamita, Fritos, Lay's, Ruffles, Siete Foods, Smartfood, SunChips, Tostitos, Walkers, Wotsits
Other carbonated soft drinks7UP, Mirinda, Mountain Dew, Starry
Cookies & crackersStacy's
Hot cereal & oatsQuaker
Kitchenware & small appliancesSodaStream
Sauces & ketchupSabra
Snack barsQuaker Chewy

Looking for whether one of these companies owns the other's brands? That is a different question, answered on the ownership comparison pages.