Aesop is owned by L'Oréal (France, EPA: OR), which acquired the brand on 31 August 2023 for $2.52 billion from Natura &Co.[1][2]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: L'Oréal Universal Registration Document 2025, L'Oréal S.A, 1 March 2026. Last checked .
Aesop is an Australian skin care house founded in Melbourne in 1987, known for plain amber bottles, unusually designed shops and a refusal to make anti-ageing claims. L'Oréal bought it from Natura &Co in 2023 for $2.53 billion, the largest acquisition in the group's history.
The USPTO record for the Aesop mark lists EMEIS COSMETICS PTY. LTD. as the owner of record (serial number 75092564). A trademark is often held by a group company rather than the listed parent, so the registrant's name can differ from the owner named above.[3]
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full L'Oréal ownership tree →
See the full L'Oréal brand portfolio (21) →
L'Oréal controls 21 brands on Brandtree, 21 of them in personal care & beauty.
The 29 brands in body care & lotions on Brandtree belong to 22 owners. The largest is Emami, with 3; L'Oréal has 2.
| Brand | Owner | Owner based in |
|---|---|---|
| BoroPlus | Emami | 🇮🇳 India |
| Labello | Beiersdorf | 🇩🇪 Germany |
| Pomada de la Campana | Genomma Lab | 🇲🇽 Mexico |
| Maya | Square Toiletries | 🇧🇩 Bangladesh |
| St. Ives | Unilever | 🇬🇧 United Kingdom |
| Bepanthen | Bayer | 🇩🇪 Germany |
| Borotalco | Bolton Group | 🇮🇹 Italy |
| Lumo | Choppies | 🇧🇼 Botswana |
L'Oréal is a publicly listed company headquartered in Clichy, France, founded in 1909. Brandtree records 21 brands under its control, and it is listed as EPA: OR.
L'Oréal was founded in 1909 by chemist Eugène Schueller, who had developed a hair dye. It is the largest cosmetics company in the world and is organised into consumer products, luxe, dermatological beauty and professional products. The Bettencourt Meyers family and Nestlé are its two largest shareholders.
Brandtree records a controlling owner for 214 brands that began in Australia. 64 of them (30%) are now controlled by a company headquartered in another country, Aesop among them.
L'Oréal acquired the Australian skincare brand Aesop from Natura &Co for $2.525 billion, its largest acquisition. Natura sold to reduce the debt it had taken on buying Avon and The Body Shop, so one group's retrenchment funded another's expansion.
The parent company of Aesop is L'Oréal, a publicly listed company headquartered in France.
Aesop originated in Australia in 1987, but it is owned today by L'Oréal, which is headquartered in France. So Aesop is an Australian-origin brand under French ownership.
L'Oréal completed its acquisition of Aesop on 31 August 2023, after announcing the deal on 3 April 2023. The deal was valued at $2.52 billion (enterprise value).
Yes. As of 28 September 2026, Aesop is still owned by L'Oréal. The ownership record was last checked against primary sources on that date.
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
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