Brandtree

Who owns Batiste?

Batiste is owned by Church & Dwight (the United States, NYSE: CHD).[1]

Evidence: Church & Dwight Co., Inc. Annual Report on Form 10-K filed 2026-02-12, SEC EDGAR, 12 February 2026. Verified from filings; last checked .

Key facts

Current owner
Church & Dwight Co., Inc. verified
Owner HQ
🇺🇸 United States, Ewing, New Jersey
Origin
🇬🇧 United Kingdom
Founded
1971
Category
Personal care & beauty › Hair care › Shampoo & conditioner
Parent ticker
NYSE: CHD
Last verified
· 1 sources

About Batiste

Batiste is a dry shampoo brand created in Britain in 1971, an aerosol starch powder that absorbs oil so hair can be refreshed without washing. The format was little used for decades before growing rapidly from the late 2000s. Church & Dwight acquired it with Vitalityhealth in 2011.

Ownership timeline of Batiste

Owners of Batiste over 1971 to 2026 Church & Dwight start not recorded–present Church & Dwight (start not recorded) 19801990200020102020
  1. Current owner Church & Dwight [1] verified

Where Batiste sits in Church & Dwight

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Batiste sits in Church & Dwight Tree of 9 brands under Church & Dwight. Church & Dwight Batiste Arm & Hammer First Response Miss Mouth's Messy Eater OxiClean Pepsodent (United States) and 3 more

Open the full Church & Dwight ownership tree →

See the full Church & Dwight brand portfolio (9) →

Other brands owned by Church & Dwight

Church & Dwight controls 9 brands on Brandtree, 3 of them in personal care & beauty.

Also in personal care & beauty

All Church & Dwight brands →

Other brands in shampoo & conditioner, and who owns them

The 56 brands in shampoo & conditioner on Brandtree belong to 31 owners. The largest is Unilever, with 7.

BrandOwnerOwner based in
Clear Unilever 🇬🇧 United Kingdom
Alpist Aekyung 🇰🇷 South Korea
Brillare Emami 🇮🇳 India
Garnier L'Oréal 🇫🇷 France
Aujua Milbon 🇯🇵 Japan
Movit Movit 🇺🇬 Uganda
Head & Shoulders Procter & Gamble 🇺🇸 United States
SebiRinse Ego Pharmaceuticals 🇦🇺 Australia

Every brand in shampoo & conditioner and its owner →

About the owner: Church & Dwight

Church & Dwight is a publicly listed company headquartered in Ewing, New Jersey, United States, founded in 1846. Brandtree records 9 brands under its control, and it is listed as NYSE: CHD.

Church & Dwight was founded in 1846 to sell sodium bicarbonate and still leads with Arm & Hammer. Its strategy is buying mid-sized leading brands in categories the largest companies overlook.

Church & Dwight: full profile, brands and acquisition history →

🇬🇧 Batiste and other British brands

Brandtree records a controlling owner for 552 brands that began in the United Kingdom. 291 of them (53%) are now controlled by a company headquartered in another country, Batiste among them.

All British brands and who owns them →

Frequently asked questions

Who is the parent company of Batiste?

The parent company of Batiste is Church & Dwight, a publicly listed company headquartered in the United States.

Is Batiste British or American?

Batiste originated in the United Kingdom in 1971, but it is owned today by Church & Dwight, which is headquartered in the United States. So Batiste is a British-origin brand under American ownership.

Is Batiste still owned by Church & Dwight?

Yes. As of 16 September 2026, Batiste is still owned by Church & Dwight. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Church & Dwight Co., Inc. Annual Report on Form 10-K filed 2026-02-12 — SEC EDGAR, SEC Form 10-K, published 12 February 2026; retrieved 16 September 2026.

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