Who owns Diet Coke?
Diet Coke is owned by Coca-Cola (the United States, NYSE: KO).[1]
Evidence: The Coca-Cola Company Annual Report on Form 10-K filed 2026-02-20, SEC EDGAR, 20 February 2026. Verified from filings; last checked .
Key facts
- Current owner
- The Coca-Cola Company verified
- Owner HQ
- 🇺🇸 United States, Atlanta, Georgia
- Origin
- 🇺🇸 United States
- Founded
- 1982
- Category
- Beverages › Soft drinks › Cola
- Parent ticker
- NYSE: KO
- Trademark registrant
- The Coca-Cola Company (USPTO)
- Last verified
- · 2 sources
About Diet Coke
Diet Coke launched in 1982 and was the first extension permitted to use the Coca-Cola trademark. It is a different formulation from Coca-Cola rather than a sugar-free version of it, which is why it tastes distinct from Coca-Cola Zero Sugar.
How often Coca-Cola names Diet Coke in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central.
Trademark record for Diet Coke
The USPTO record for the Diet Coke mark lists The Coca-Cola Company as the owner of record (serial number 77829084). That name matches the owner named above.[2]
Ownership timeline of Diet Coke
Where Diet Coke sits in Coca-Cola
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Coca-Cola ownership tree →
See the full Coca-Cola brand portfolio (24) →
Other brands owned by Coca-Cola
Coca-Cola controls 24 brands on Brandtree, 23 of them in beverages.
Also in beverages
- Appletiser (1966)
- Aquarius (1983)
- Ayataka (2007)
- BodyArmor (2011)
- Coca-Cola (1886)
- Coca-Cola Light (1983)
- Coca-Cola Zero Sugar (2005)
- Dasani (1999)
- Fanta (1940)
- Fuze Tea (2001)
- Georgia (1975)
- Innocent (1999)
- Limca (1977)
- Maaza (1976)
- Minute Maid (1945)
- Powerade (1988)
- Simply (2001)
- Smartwater (1996)
Other brands in cola, and who owns them
Coca-Cola has more brands in cola on Brandtree than any other owner: 5 of 23.
| Brand | Owner | Owner based in |
|---|---|---|
| Coca-Cola Almaty Bottlers | Coca-Cola İçecek | 🇹🇷 Turkey |
| Diet Pepsi | PepsiCo | 🇺🇸 United States |
| BIG Cola | AJE | 🇵🇪 Peru |
| Hamoud Cola | Hamoud Boualem | 🇩🇿 Algeria |
| Kofola | Kofola | 🇨🇿 Czech Republic |
| Smart Cola | Obolon | 🇺🇦 Ukraine |
| Jolly Cola | Olvi | 🇫🇮 Finland |
| Maxx Cola | PRAN-RFL | 🇧🇩 Bangladesh |
About the owner: Coca-Cola
Coca-Cola is a publicly listed company headquartered in Atlanta, Georgia, United States, founded in 1892. Brandtree records 24 brands under its control, and it is listed as NYSE: KO.
The Coca-Cola Company is an Atlanta beverage company incorporated in 1892. It owns brands and concentrate, and mostly does not bottle its own drinks: independent and partly owned bottlers such as Coca-Cola Europacific Partners handle production and distribution.
🇺🇸 Diet Coke and other American brands
Brandtree records a controlling owner for 2,550 brands that began in the United States. 479 of them (19%) are now controlled by a company headquartered in another country; Diet Coke is not one of them.
- 7UP — PepsiCo 🇺🇸
- 7UP (United States) — Keurig Dr Pepper 🇺🇸
- Alani Nu — Celsius Holdings 🇺🇸
- André — Gallo 🇺🇸
- Angry Orchard — Boston Beer 🇺🇸
- Apple & Eve — Lassonde 🇨🇦
Frequently asked questions
Who is the parent company of Diet Coke?
The parent company of Diet Coke is Coca-Cola, a publicly listed company headquartered in the United States.
Is Diet Coke American?
Yes. Diet Coke originated in the United States in 1982 and its owner, Coca-Cola, is also headquartered in the United States.
Is Diet Coke still owned by Coca-Cola?
Yes. As of 27 September 2026, Diet Coke is still owned by Coca-Cola. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] The Coca-Cola Company Annual Report on Form 10-K filed 2026-02-20 — SEC EDGAR, SEC Form 10-K, published 20 February 2026; retrieved 16 September 2026.
- [2] USPTO: DIET COKE, serial 77829084, registration 3820750 — United States Patent and Trademark Office, Trademark registry; retrieved 27 September 2026.
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