Brandtree

Who owns Saucony?

Saucony is owned by Wolverine Worldwide (the United States, NYSE: WWW).[1]

Key facts

Current owner
Wolverine World Wide, Inc. verified
Owned since
Not recorded
Previous owner
None recorded
Owner HQ
🇺🇸 United States, Rockford, Michigan
Origin
🇺🇸 United States, Kutztown, Pennsylvania
Founded
1898
Category
Apparel, footwear & accessoriesSportswear & footwearAthletic footwear
Parent ticker
NYSE: WWW
Last verified
· 1 sources

About Saucony

Saucony was founded in Pennsylvania in 1898 and takes its name from a creek beside its first factory, which is why it is pronounced sock-a-nee. It is a specialist running brand with a following among serious distance runners, and its Jazz and Shadow models from the 1980s have had a long second life as everyday sneakers.

Ownership timeline of Saucony

Owners of Saucony over 1898 to 2026 Wolverine Worldwide start not recorded–present Wolverine Worldwide (start not recorded) 1900192019401960198020002020
  1. ? – present Wolverine Worldwide [1] verified

Where Saucony sits in Wolverine Worldwide

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Saucony sits in Wolverine Worldwide Tree of 7 brands under Wolverine Worldwide. Wolverine Worldwide Saucony Bates Chaco Hush Puppies Merrell Sweaty Betty and 1 more

Open the full Wolverine Worldwide ownership tree →

Other brands owned by Wolverine Worldwide in apparel, footwear & accessories

See the full Wolverine Worldwide brand portfolio (7) →

Latest news about Saucony

No tagged news items yet. Deals, regulatory actions and recalls are added from SEC filings, regulators and trade press; only titles and links are stored.

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Frequently asked questions

Who is the parent company of Saucony?

The parent company of Saucony is Wolverine Worldwide, a publicly listed company headquartered in the United States.

Is Saucony American?

Yes. Saucony originated in the United States in 1898 and its owner, Wolverine Worldwide, is also headquartered in the United States.

Is Saucony still owned by Wolverine Worldwide?

Yes. As of 16 September 2026, Saucony is still owned by Wolverine Worldwide. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Wolverine World Wide, Inc. Annual Report on Form 10-K filed 2026-02-27 — SEC EDGAR, SEC Form 10-K, published 27 February 2026; retrieved 16 September 2026.

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