Who owns Boppy?
Boppy is owned by Artsana (Italy), which has owned the brand since 2008.[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Artsana Group — 2024 Sustainability Report, Artsana S.p.A. Last checked .
Key facts
- Current owner
- Artsana S.p.A. reported
- Owned since
- Owner HQ
- 🇮🇹 Italy, Grandate, Como
- Origin
- 🇺🇸 United States
- Category
- Personal care & beauty › Baby care › Baby feeding & nursing
- Last verified
- · 2 sources
About Boppy
Boppy is the American nursing pillow brand Artsana acquired in 2008, with more than thirty years behind it and a range that has widened into pregnancy pillows and baby carriers. Its original support pillow has been voted Children's Product of the Year in the United States more than fifteen times, and the brand leads the nursing pillow market there.
Ownership timeline of Boppy
Where Boppy sits in Artsana
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
- Bimbostore (98.52%)
- Boppy
- Chicco
- Fiocchi di Riso
- Fisiolact
- NeoBaby
- Pee&Poo
- Prénatal (98.52%)
- That's Love
- Toys Center (98.52%)
Open the full Artsana ownership tree →
See the full Artsana brand portfolio (10) →
Other brands owned by Artsana
Artsana controls 10 brands on Brandtree, 7 of them in personal care & beauty.
Also in personal care & beauty
- Chicco (1958)
- Fiocchi di Riso
- Fisiolact
- NeoBaby (1975)
- Pee&Poo
- That's Love
Other brands in baby feeding & nursing, and who owns them
Artsana has more brands in baby feeding & nursing on Brandtree than any other owner: 5 of 14.
| Brand | Owner | Owner based in |
|---|---|---|
| Manhattan Toy | Crown Crafts | 🇺🇸 United States |
| Baby Buddha | Mayborn | 🇬🇧 United Kingdom |
| Lansinoh | Pigeon | 🇯🇵 Japan |
| Skip Hop | Carter's | 🇺🇸 United States |
| Philips Avent | Philips | 🇳🇱 Netherlands |
| Neat Solutions | Crown Crafts | 🇺🇸 United States |
| Sassy | Crown Crafts | 🇺🇸 United States |
| Tommee Tippee | Mayborn | 🇬🇧 United Kingdom |
About the owner: Artsana
Artsana is a privately held company headquartered in Grandate, Como, Italy, founded in 1946. Brandtree records 10 brands under its control.
Artsana is the Italian group behind Chicco, founded in 1946 by Pietro Catelli and still run from Grandate, outside Como. Funds managed by Investindustrial have held 60% of it since 2016 and the Catelli family's holding company the other 40%. Counting the Prénatal Retail Group shops it consolidates, it reported net revenues of €1,334 million for 2024, 43 subsidiaries and 5,800 employees. In 2024 it sold Goovi, the Control condom brand it had owned since 1977, Prénatal's Dutch business and King Jouet, to concentrate on what it calls the core baby sector.
🇺🇸 Boppy and other American brands
Brandtree records a controlling owner for 2,399 brands that began in the United States. 461 of them (19%) are now controlled by a company headquartered in another country, Boppy among them.
Frequently asked questions
Who is the parent company of Boppy?
The parent company of Boppy is Artsana, a privately held company headquartered in Italy.
Is Boppy American or Italian?
Boppy originated in the United States, but it is owned today by Artsana, which is headquartered in Italy. So Boppy is an American-origin brand under Italian ownership.
Since when has Artsana owned Boppy?
Artsana has owned Boppy since 2008.
Is Boppy still owned by Artsana?
Yes. As of 27 September 2026, Boppy is still owned by Artsana. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Artsana Group — 2024 Sustainability Report — Artsana S.p.A., Official document; retrieved 27 September 2026.
- [2] Artsana Group — Boppy — Artsana S.p.A., Official document; retrieved 27 September 2026.
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