Brandtree

Who owns Las Llaves?

Las Llaves is owned by Empresas Polar (Venezuela), which has owned the brand since 2001.[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Key facts

Current owner
Empresas Polar reported
Owned since
Previous owner
None recorded
Owner HQ
🇻🇪 Venezuela, Caracas
Origin
🇻🇪 Venezuela
Category
Home careLaundryLaundry detergent
Last verified
· 1 sources

About Las Llaves

Las Llaves is a blue laundry bar soap and detergent range that Empresas Polar's own page describes as carrying more than 140 years of tradition in Venezuela, tracing back to a soap works the Frey brothers built in Puerto Cabello in the 1870s and 1880s. Industrias Mavesa bought the patent and factory in 1955 and built the modern brand through national advertising; it passed to Polar with the 2001 Mavesa acquisition and today covers bar soap and powder and liquid detergents.

Ownership timeline of Las Llaves

Owners of Las Llaves over 2001 to 2026 Empresas Polar 2001–present Empresas Polar 20052010201520202025
  1. 2001 – present Empresas Polar [1] reported

Where Las Llaves sits in Empresas Polar

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Las Llaves sits in Empresas Polar Tree of 17 brands under Empresas Polar. Empresas Polar Las Llaves Bodegas Pomar Caroreña EFE Harina P.A.N. Maltín Polar and 11 more

Open the full Empresas Polar ownership tree →

Other brands owned by Empresas Polar

See the full Empresas Polar brand portfolio (17) →

Latest news about Las Llaves

No tagged news items yet. Deals, regulatory actions and recalls are added from SEC filings, regulators and trade press; only titles and links are stored.

Headlines link to the original publisher. Brandtree does not reproduce article text.

Frequently asked questions

Who is the parent company of Las Llaves?

The parent company of Las Llaves is Empresas Polar, a privately held company headquartered in Venezuela.

Is Las Llaves Venezuelan?

Yes. Las Llaves originated in Venezuela and its owner, Empresas Polar, is also headquartered in Venezuela.

Since when has Empresas Polar owned Las Llaves?

Empresas Polar has owned Las Llaves since 2001.

Is Las Llaves still owned by Empresas Polar?

Yes. As of 21 September 2026, Las Llaves is still owned by Empresas Polar. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Empresas Polar — Hitos Históricos — Empresas Polar, Official document; retrieved 21 September 2026.

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