meridol is owned by Colgate-Palmolive (the United States, NYSE: CL), which acquired the brand on 1 May 2004.[1][2] meridol was founded in 1990 in Switzerland and was independent until 2004.
Evidence: Colgate-Palmolive Company Annual Report on Form 10-K filed 2026-02-23, SEC EDGAR, 23 February 2026. Verified from filings; last checked .
meridol is a gum care toothpaste sold through European pharmacies, formulated with amine fluoride and stannous fluoride. Colgate-Palmolive acquired it with the Swiss GABA business in 2004. Amine fluoride spreads across the tooth surface more readily than sodium fluoride, which is the basis of the brand's clinical positioning.
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central.
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Colgate-Palmolive ownership tree →
See the full Colgate-Palmolive brand portfolio (15) →
Colgate-Palmolive controls 15 brands on Brandtree, 10 of them in personal care & beauty.
Colgate-Palmolive has more brands in toothpaste & toothbrushes on Brandtree than any other owner: 5 of 42.
| Brand | Owner | Owner based in |
|---|---|---|
| Desensin | Dentaid | 🇪🇸 Spain |
| Close-Up | Unilever | 🇬🇧 United Kingdom |
| Parodontax | Haleon | 🇬🇧 United Kingdom |
| Pepsodent (United States) | Church & Dwight | 🇺🇸 United States |
| Bioniq | Dr. Wolff Group | 🇩🇪 Germany |
| CLINICA | Lion | 🇯🇵 Japan |
| Elgydium | Pierre Fabre | 🇫🇷 France |
| Crest | Procter & Gamble | 🇺🇸 United States |
Colgate-Palmolive is a publicly listed company headquartered in New York, United States, founded in 1806. Brandtree records 15 brands under its control, and it is listed as NYSE: CL.
Colgate-Palmolive traces to a New York soap and candle business started in 1806 and took its present form in 1928. Oral care is its largest business, and its Hill's Pet Nutrition subsidiary is a major veterinary pet food maker.
Colgate-Palmolive: full profile, brands and acquisition history →
Brandtree records a controlling owner for 128 brands that began in Switzerland. 35 of them (27%) are now controlled by a company headquartered in another country, meridol among them.
Colgate-Palmolive acquired GABA Holding, a Swiss oral care company selling elmex and meridol through European pharmacies. The purchase gave Colgate a pharmacy channel and a specialist reputation in Europe that its mass-market toothpaste could not reach on its own. The price was not disclosed.
The parent company of meridol is Colgate-Palmolive, a publicly listed company headquartered in the United States.
meridol originated in Switzerland in 1990, but it is owned today by Colgate-Palmolive, which is headquartered in the United States. So meridol is a Swiss-origin brand under American ownership.
Colgate-Palmolive completed its acquisition of meridol on 1 May 2004, after announcing the deal on 1 March 2004. The price was not disclosed.
meridol was an independent company from its founding in 1990 until Colgate-Palmolive acquired it in 2004.
Yes. As of 16 September 2026, meridol is still owned by Colgate-Palmolive. The ownership record was last checked against primary sources on that date.
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
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