Brandtree

Who owns Sanex?

Sanex is owned by Colgate-Palmolive (the United States, NYSE: CL), which acquired the brand on 1 June 2011 for €672 million from Unilever.[1][2]

Evidence: Colgate-Palmolive Company Annual Report on Form 10-K filed 2026-02-23, SEC EDGAR, 23 February 2026. Verified from filings; last checked .

Key facts

Current owner
Colgate-Palmolive Company verified
Owned since
· deal details
Acquisition price
€672 million (enterprise value)
Owner HQ
🇺🇸 United States, New York
Origin
🇪🇸 Spain
Founded
1977
Category
Personal care & beauty › Bath, soap & hand care › Bar soap & body wash
Parent ticker
NYSE: CL
Trademark registrant
Colgate-Palmolive Europe Sàrl (USPTO)
Last verified
· 3 sources

About Sanex

Sanex is a European body care brand created in Spain in 1977 and positioned around skin health rather than fragrance, with pH-balanced formulations. Colgate-Palmolive acquired it from Unilever in 2011 in an exchange that also saw Unilever take Colgate's Colombian laundry detergent business.

How often Colgate-Palmolive names Sanex in its annual report

A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central.

Annual report filedTimes Sanex is named
20264
20254
20244

Trademark record for Sanex

The USPTO record for the Sanex mark lists Colgate-Palmolive Europe Sàrl as the owner of record (serial number 79391506). That name matches the owner named above.[3]

Ownership timeline of Sanex

Owners of Sanex over 1977 to 2026 Colgate-Palmolive 2011–present Colgate-Palmolive 19801990200020102020
  1. 2011 – present Colgate-Palmolive — acquired 1 June 2011 [1][2] verified

Where Sanex sits in Colgate-Palmolive

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Sanex sits in Colgate-Palmolive Tree of 15 brands under Colgate-Palmolive. Colgate-Palmolive Sanex Ajax Colgate Colgate Total elmex Fabuloso and 9 more

Open the full Colgate-Palmolive ownership tree →

See the full Colgate-Palmolive brand portfolio (15) →

Other brands owned by Colgate-Palmolive

Colgate-Palmolive controls 15 brands on Brandtree, 10 of them in personal care & beauty.

Also in personal care & beauty

Founded in the 1970s

All Colgate-Palmolive brands →

Other brands in bar soap & body wash, and who owns them

The 42 brands in bar soap & body wash on Brandtree belong to 29 owners. The largest is Unilever, with 5; Colgate-Palmolive has 2.

BrandOwnerOwner based in
Dove Unilever 🇬🇧 United Kingdom
MediHerb Trade Kings 🇿🇲 Zambia
Cavaillès Bolton Group 🇮🇹 Italy
Cristalino CasaLuker 🇨🇴 Colombia
Bath Roman Earth 🇯🇵 Japan
Jovia Jyothy Labs 🇮🇳 India
Ivory Procter & Gamble 🇺🇸 United States
Claire Sulfo Rwanda 🇷🇼 Rwanda

Every brand in bar soap & body wash and its owner →

About the owner: Colgate-Palmolive

Colgate-Palmolive is a publicly listed company headquartered in New York, United States, founded in 1806. Brandtree records 15 brands under its control, and it is listed as NYSE: CL.

Colgate-Palmolive traces to a New York soap and candle business started in 1806 and took its present form in 1928. Oral care is its largest business, and its Hill's Pet Nutrition subsidiary is a major veterinary pet food maker.

Colgate-Palmolive: full profile, brands and acquisition history →

🇪🇸 Sanex and other Spanish brands

Brandtree records a controlling owner for 119 brands that began in Spain. 55 of them (46%) are now controlled by a company headquartered in another country, Sanex among them.

All Spanish brands and who owns them →

Deals involving Sanex

Acquisition closed

Colgate-Palmolive acquires Sanex

Colgate-Palmolive bought Sanex from Unilever for about EUR 672 million. Unilever was selling because competition authorities required it to divest Sanex before it could complete its purchase of Sara Lee's personal care business, so one company's remedy became another's acquisition.

Value
€672m
Seller
Unilever
Regulatory
None recorded

Frequently asked questions

Who is the parent company of Sanex?

The parent company of Sanex is Colgate-Palmolive, a publicly listed company headquartered in the United States.

Is Sanex Spanish or American?

Sanex originated in Spain in 1977, but it is owned today by Colgate-Palmolive, which is headquartered in the United States. So Sanex is a Spanish-origin brand under American ownership.

When did Colgate-Palmolive buy Sanex?

Colgate-Palmolive completed its acquisition of Sanex on 1 June 2011, after announcing the deal on 27 September 2010. The deal was valued at €672 million (enterprise value).

Is Sanex still owned by Colgate-Palmolive?

Yes. As of 4 October 2026, Sanex is still owned by Colgate-Palmolive. The ownership record was last checked against primary sources on that date.

Sources (3) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Colgate-Palmolive Company Annual Report on Form 10-K filed 2026-02-23 — SEC EDGAR, SEC Form 10-K, published 23 February 2026; retrieved 16 September 2026.
  2. [2] Colgate-Palmolive Company Form 10-K - GABA Holding acquisition — SEC EDGAR, SEC Form 10-K, published 28 February 2005; retrieved 16 September 2026.
  3. [3] USPTO: SANEX, serial 79391506 — United States Patent and Trademark Office, Trademark registry; retrieved 4 October 2026.

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