Who owns Bagel Bites?
Bagel Bites is owned by Kraft Heinz (the United States, NASDAQ: KHC).[1]
Evidence: The Kraft Heinz Company Annual Report on Form 10-K filed 2026-02-12, SEC EDGAR, 12 February 2026. Verified from filings; last checked .
Key facts
- Current owner
- The Kraft Heinz Company verified
- Owner HQ
- 🇺🇸 United States, Chicago, Illinois and Pittsburgh, Pennsylvania
- Origin
- 🇺🇸 United States
- Founded
- 1985
- Category
- Food › Frozen food › Frozen meals & pizza
- Parent ticker
- NASDAQ: KHC
- Trademark registrant
- H.J. Heinz US Brands LLC (USPTO)
- Last verified
- · 2 sources
About Bagel Bites
Bagel Bites are miniature pizza bagels sold frozen, launched in 1985. Their advertising jingle, about being able to eat pizza in the morning, evening and at suppertime, is remembered far more widely than the product itself. The brand came to Kraft Heinz through Ore-Ida, and it is sold almost entirely in the United States and Canada.
How often Kraft Heinz names Bagel Bites in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central. The brand is named more often than it was three years earlier.
Trademark record for Bagel Bites
The USPTO record for the Bagel Bites mark lists H.J. Heinz US Brands LLC as the owner of record (serial number 73535737). A trademark is often held by a group company rather than the listed parent, so the registrant's name can differ from the owner named above.[2]
Ownership timeline of Bagel Bites
- Current owner Kraft Heinz [1] verified
Where Bagel Bites sits in Kraft Heinz
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Kraft Heinz ownership tree →
See the full Kraft Heinz brand portfolio (21) →
Other brands owned by Kraft Heinz
Kraft Heinz controls 21 brands on Brandtree, 19 of them in food.
Also in food
- A.1. (1824)
- Classico (1985)
- Cracker Barrel (1954)
- Devour (2016)
- Grey Poupon (1777)
- Heinz (1869)
- Heinz Baked Beans (1886)
- HP Sauce (1895)
- Jell-O (1897)
- Kraft Macaroni & Cheese (1937)
- Lunchables (1988)
- Miracle Whip (1933)
- Ore-Ida (1952)
- Oscar Mayer (1883)
- Philadelphia (North America) (1872)
- Shake 'N Bake (1965)
- Stove Top (1972)
- Velveeta (1918)
Other brands in frozen meals & pizza, and who owns them
The 40 brands in frozen meals & pizza on Brandtree belong to 30 owners. The largest is Nomad Foods, with 3; Kraft Heinz has 2.
| Brand | Owner | Owner based in |
|---|---|---|
| Banquet | Conagra Brands | 🇺🇸 United States |
| Hot Pockets | Nestlé | 🇨🇭 Switzerland |
| Aunt Bessie's | Nomad Foods | 🇬🇧 United Kingdom |
| Crepini | Cal-Maine Foods | 🇺🇸 United States |
| Authentic Asia | CP Foods | 🇹🇭 Thailand |
| Chicago Town | Dr. Oetker | 🇩🇪 Germany |
| LaMasă | AQUILA | 🇷🇴 Romania |
| I&J | AVI | 🇿🇦 South Africa |
About the owner: Kraft Heinz
Kraft Heinz is a publicly listed company headquartered in Chicago, Illinois and Pittsburgh, Pennsylvania, United States, founded in 2015. Brandtree records 21 brands under its control, and it is listed as NASDAQ: KHC.
Kraft Heinz was created in 2015 by the merger of Kraft Foods Group and H. J. Heinz, a deal engineered by 3G Capital and Berkshire Hathaway. Berkshire Hathaway remains its largest shareholder.
🇺🇸 Bagel Bites and other American brands
Brandtree records a controlling owner for 2,550 brands that began in the United States. 479 of them (19%) are now controlled by a company headquartered in another country; Bagel Bites is not one of them.
Frequently asked questions
Who is the parent company of Bagel Bites?
The parent company of Bagel Bites is Kraft Heinz, a publicly listed company headquartered in the United States.
Is Bagel Bites American?
Yes. Bagel Bites originated in the United States in 1985 and its owner, Kraft Heinz, is also headquartered in the United States.
Is Bagel Bites still owned by Kraft Heinz?
Yes. As of 26 September 2026, Bagel Bites is still owned by Kraft Heinz. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] The Kraft Heinz Company Annual Report on Form 10-K filed 2026-02-12 — SEC EDGAR, SEC Form 10-K, published 12 February 2026; retrieved 16 September 2026.
- [2] USPTO: BAGEL BITES, serial 73535737, registration 1399736 — United States Patent and Trademark Office, Trademark registry; retrieved 26 September 2026.
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