Who owns Classico?
Classico is owned by Kraft Heinz (the United States, NASDAQ: KHC).[1]
Evidence: The Kraft Heinz Company Annual Report on Form 10-K filed 2026-02-12, SEC EDGAR, 12 February 2026. Verified from filings; last checked .
Key facts
- Current owner
- The Kraft Heinz Company verified
- Owner HQ
- 🇺🇸 United States, Chicago, Illinois and Pittsburgh, Pennsylvania
- Origin
- 🇺🇸 United States
- Founded
- 1985
- Category
- Food › Condiments, sauces & seasonings › Sauces & ketchup
- Parent ticker
- NASDAQ: KHC
- Trademark registrant
- H.J. HEINZ COMPANY BRANDS LLC (USPTO)
- Last verified
- · 2 sources
About Classico
Classico is a pasta sauce brand launched in 1985 and sold in mason-style jars that buyers were encouraged to reuse, a packaging decision that gave the brand unusual shelf recognition. It is one of the largest jarred pasta sauce brands in North America and is now part of Kraft Heinz.
How often Kraft Heinz names Classico in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central. The brand is named less often than it was three years earlier.
Trademark record for Classico
The USPTO record for the Classico mark lists H.J. HEINZ COMPANY BRANDS LLC as the owner of record (serial number 73409077). A trademark is often held by a group company rather than the listed parent, so the registrant's name can differ from the owner named above.[2]
Ownership timeline of Classico
- Current owner Kraft Heinz [1] verified
Where Classico sits in Kraft Heinz
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Kraft Heinz ownership tree →
See the full Kraft Heinz brand portfolio (21) →
Other brands owned by Kraft Heinz
Kraft Heinz controls 21 brands on Brandtree, 19 of them in food.
Also in food
- A.1. (1824)
- Bagel Bites (1985)
- Cracker Barrel (1954)
- Devour (2016)
- Grey Poupon (1777)
- Heinz (1869)
- Heinz Baked Beans (1886)
- HP Sauce (1895)
- Jell-O (1897)
- Kraft Macaroni & Cheese (1937)
- Lunchables (1988)
- Miracle Whip (1933)
- Ore-Ida (1952)
- Oscar Mayer (1883)
- Philadelphia (North America) (1872)
- Shake 'N Bake (1965)
- Stove Top (1972)
- Velveeta (1918)
Other brands in sauces & ketchup, and who owns them
The 90 brands in sauces & ketchup on Brandtree belong to 52 owners. The largest is Develey, with 6; Kraft Heinz has 4.
| Brand | Owner | Owner based in |
|---|---|---|
| Bautz'ner | Develey | 🇩🇪 Germany |
| Chungjungone | Daesang | 🇰🇷 South Korea |
| Haitian | Haitian | 🇨🇳 China |
| Búfalo | Grupo Herdez | 🇲🇽 Mexico |
| Las Palmas | B&G Foods | 🇺🇸 United States |
| Erisco | Erisco Foods | 🇳🇬 Nigeria |
| Hon Tsuyu | Kikkoman | 🇯🇵 Japan |
| DENNY | Libstar | 🇿🇦 South Africa |
About the owner: Kraft Heinz
Kraft Heinz is a publicly listed company headquartered in Chicago, Illinois and Pittsburgh, Pennsylvania, United States, founded in 2015. Brandtree records 21 brands under its control, and it is listed as NASDAQ: KHC.
Kraft Heinz was created in 2015 by the merger of Kraft Foods Group and H. J. Heinz, a deal engineered by 3G Capital and Berkshire Hathaway. Berkshire Hathaway remains its largest shareholder.
🇺🇸 Classico and other American brands
Brandtree records a controlling owner for 2,549 brands that began in the United States. 478 of them (19%) are now controlled by a company headquartered in another country; Classico is not one of them.
Frequently asked questions
Who is the parent company of Classico?
The parent company of Classico is Kraft Heinz, a publicly listed company headquartered in the United States.
Is Classico American?
Yes. Classico originated in the United States in 1985 and its owner, Kraft Heinz, is also headquartered in the United States.
Is Classico still owned by Kraft Heinz?
Yes. As of 26 September 2026, Classico is still owned by Kraft Heinz. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] The Kraft Heinz Company Annual Report on Form 10-K filed 2026-02-12 — SEC EDGAR, SEC Form 10-K, published 12 February 2026; retrieved 16 September 2026.
- [2] USPTO: CLASSICO, serial 73409077, registration 1273783 — United States Patent and Trademark Office, Trademark registry; retrieved 26 September 2026.
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