Who owns Devour?
Devour is owned by Kraft Heinz (the United States, NASDAQ: KHC).[1]
Evidence: The Kraft Heinz Company Annual Report on Form 10-K filed 2026-02-12, SEC EDGAR, 12 February 2026. Verified from filings; last checked .
Key facts
- Current owner
- The Kraft Heinz Company verified
- Owner HQ
- 🇺🇸 United States, Chicago, Illinois and Pittsburgh, Pennsylvania
- Origin
- 🇺🇸 United States
- Founded
- 2016
- Category
- Food › Frozen food › Frozen meals & pizza
- Parent ticker
- NASDAQ: KHC
- Trademark registrant
- H.J. Heinz Company Brands LLC (USPTO)
- Last verified
- · 2 sources
About Devour
Devour is a frozen meal brand Kraft Heinz launched in 2016 aimed explicitly at young men, with larger portions and heavier recipes than the diet-oriented meals that dominated the freezer case. Its advertising was built around the idea of food obsession, and it was one of the company's few genuinely new brand launches in recent years.
Trademark record for Devour
The USPTO record for the Devour mark lists H.J. Heinz Company Brands LLC as the owner of record (serial number 97115492). A trademark is often held by a group company rather than the listed parent, so the registrant's name can differ from the owner named above.[2]
Ownership timeline of Devour
- Current owner Kraft Heinz [1] verified
Where Devour sits in Kraft Heinz
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Kraft Heinz ownership tree →
See the full Kraft Heinz brand portfolio (21) →
Other brands owned by Kraft Heinz
Kraft Heinz controls 21 brands on Brandtree, 19 of them in food.
Also in food
- A.1. (1824)
- Bagel Bites (1985)
- Classico (1985)
- Cracker Barrel (1954)
- Grey Poupon (1777)
- Heinz (1869)
- Heinz Baked Beans (1886)
- HP Sauce (1895)
- Jell-O (1897)
- Kraft Macaroni & Cheese (1937)
- Lunchables (1988)
- Miracle Whip (1933)
- Ore-Ida (1952)
- Oscar Mayer (1883)
- Philadelphia (North America) (1872)
- Shake 'N Bake (1965)
- Stove Top (1972)
- Velveeta (1918)
Other brands in frozen meals & pizza, and who owns them
The 40 brands in frozen meals & pizza on Brandtree belong to 30 owners. The largest is Nomad Foods, with 3; Kraft Heinz has 2.
| Brand | Owner | Owner based in |
|---|---|---|
| Banquet | Conagra Brands | 🇺🇸 United States |
| Hot Pockets | Nestlé | 🇨🇭 Switzerland |
| Aunt Bessie's | Nomad Foods | 🇬🇧 United Kingdom |
| Crepini | Cal-Maine Foods | 🇺🇸 United States |
| Authentic Asia | CP Foods | 🇹🇭 Thailand |
| Chicago Town | Dr. Oetker | 🇩🇪 Germany |
| LaMasă | AQUILA | 🇷🇴 Romania |
| I&J | AVI | 🇿🇦 South Africa |
About the owner: Kraft Heinz
Kraft Heinz is a publicly listed company headquartered in Chicago, Illinois and Pittsburgh, Pennsylvania, United States, founded in 2015. Brandtree records 21 brands under its control, and it is listed as NASDAQ: KHC.
Kraft Heinz was created in 2015 by the merger of Kraft Foods Group and H. J. Heinz, a deal engineered by 3G Capital and Berkshire Hathaway. Berkshire Hathaway remains its largest shareholder.
🇺🇸 Devour and other American brands
Brandtree records a controlling owner for 2,549 brands that began in the United States. 478 of them (19%) are now controlled by a company headquartered in another country; Devour is not one of them.
Frequently asked questions
Who is the parent company of Devour?
The parent company of Devour is Kraft Heinz, a publicly listed company headquartered in the United States.
Is Devour American?
Yes. Devour originated in the United States in 2016 and its owner, Kraft Heinz, is also headquartered in the United States.
Is Devour still owned by Kraft Heinz?
Yes. As of 26 September 2026, Devour is still owned by Kraft Heinz. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] The Kraft Heinz Company Annual Report on Form 10-K filed 2026-02-12 — SEC EDGAR, SEC Form 10-K, published 12 February 2026; retrieved 16 September 2026.
- [2] USPTO: DEVOUR, serial 97115492, registration 6879742 — United States Patent and Trademark Office, Trademark registry; retrieved 26 September 2026.
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