Who owns Grey Poupon?
Grey Poupon is owned by Kraft Heinz (the United States, NASDAQ: KHC), which has owned the brand since 2 July 2015.[1]
Evidence: The Kraft Heinz Company Annual Report on Form 10-K filed 2026-02-12, SEC EDGAR, 12 February 2026. Verified from filings; last checked .
Key facts
- Current owner
- The Kraft Heinz Company verified
- Owned since
- Owner HQ
- 🇺🇸 United States, Chicago, Illinois and Pittsburgh, Pennsylvania
- Origin
- 🇫🇷 France, Dijon
- Founded
- 1777
- Category
- Food › Condiments, sauces & seasonings › Spices & seasonings
- Parent ticker
- NASDAQ: KHC
- Trademark registrant
- KRAFT FOODS GROUP BRANDS LLC (USPTO)
- Last verified
- · 2 sources
About Grey Poupon
Grey Poupon is a Dijon mustard brand founded in Dijon in 1777 by Maurice Grey and Auguste Poupon. It is now made in the United States by Kraft Heinz, and its 1980s advertising, in which one Rolls-Royce passenger asks another for the mustard, made the name a recognisable joke in American culture.
Trademark record for Grey Poupon
The USPTO record for the Grey Poupon mark lists KRAFT FOODS GROUP BRANDS LLC as the owner of record (serial number 71658018). A trademark is often held by a group company rather than the listed parent, so the registrant's name can differ from the owner named above.[2]
Ownership timeline of Grey Poupon
- 2015 – present Kraft Heinz [1] verified
Where Grey Poupon sits in Kraft Heinz
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Kraft Heinz ownership tree →
See the full Kraft Heinz brand portfolio (21) →
Other brands owned by Kraft Heinz
Kraft Heinz controls 21 brands on Brandtree, 19 of them in food.
Also in food
- A.1. (1824)
- Bagel Bites (1985)
- Classico (1985)
- Cracker Barrel (1954)
- Devour (2016)
- Heinz (1869)
- Heinz Baked Beans (1886)
- HP Sauce (1895)
- Jell-O (1897)
- Kraft Macaroni & Cheese (1937)
- Lunchables (1988)
- Miracle Whip (1933)
- Ore-Ida (1952)
- Oscar Mayer (1883)
- Philadelphia (North America) (1872)
- Shake 'N Bake (1965)
- Stove Top (1972)
- Velveeta (1918)
Other brands in spices & seasonings, and who owns them
The 44 brands in spices & seasonings on Brandtree belong to 29 owners. The largest is Patisen, with 5.
About the owner: Kraft Heinz
Kraft Heinz is a publicly listed company headquartered in Chicago, Illinois and Pittsburgh, Pennsylvania, United States, founded in 2015. Brandtree records 21 brands under its control, and it is listed as NASDAQ: KHC.
Kraft Heinz was created in 2015 by the merger of Kraft Foods Group and H. J. Heinz, a deal engineered by 3G Capital and Berkshire Hathaway. Berkshire Hathaway remains its largest shareholder.
🇫🇷 Grey Poupon and other French brands
Brandtree records a controlling owner for 322 brands that began in France. 100 of them (31%) are now controlled by a company headquartered in another country, Grey Poupon among them.
- Actimel — Danone 🇫🇷
- Babybel — Bel Group 🇫🇷
- Bonduelle — Bonduelle 🇫🇷
- Béghin Say — Tereos 🇫🇷
- Candia — Sodiaal 🇫🇷
- Caprice des Dieux — Savencia Fromage & Dairy 🇫🇷
Frequently asked questions
Who is the parent company of Grey Poupon?
The parent company of Grey Poupon is Kraft Heinz, a publicly listed company headquartered in the United States.
Is Grey Poupon French or American?
Grey Poupon originated in France in 1777, but it is owned today by Kraft Heinz, which is headquartered in the United States. So Grey Poupon is a French-origin brand under American ownership.
Since when has Kraft Heinz owned Grey Poupon?
Kraft Heinz has owned Grey Poupon since 2 July 2015.
Is Grey Poupon still owned by Kraft Heinz?
Yes. As of 26 September 2026, Grey Poupon is still owned by Kraft Heinz. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] The Kraft Heinz Company Annual Report on Form 10-K filed 2026-02-12 — SEC EDGAR, SEC Form 10-K, published 12 February 2026; retrieved 16 September 2026.
- [2] USPTO: GREY-POUPON, serial 71658018, registration 600805 — United States Patent and Trademark Office, Trademark registry; retrieved 26 September 2026.
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