Brandtree

Who owns IAMS?

IAMS is owned by Mars (the United States), which acquired the brand on 1 August 2014.[1][2] IAMS was founded in 1946 in the United States and was independent until 2014.

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Key facts

Current owner
Mars, Incorporated reported
Owned since
· deal details
Acquisition price
$2.9 billion (enterprise value)
Previous owner
Independent (1946–2014)
Owner HQ
🇺🇸 United States, McLean, Virginia
Origin
🇺🇸 United States
Founded
1946
Category
Pet carePet foodDog food
Last verified
· 2 sources

About IAMS

IAMS was founded in Ohio in 1946 by an animal nutritionist who argued that dogs needed animal protein rather than grain-based feed. Mars acquired the brand in North America and Europe from Procter & Gamble in 2014. Spectrum Brands bought the rights for several other regions, so the brand is owned by different companies by territory.

Ownership timeline of IAMS

Owners of IAMS from 2014 to 2026 Mars 2014–present Mars 20142015201620172018201920202021202220232024202520262027
  1. 2014 – present Mars acquired 1 August 2014 [1][2] reported

Where IAMS sits in Mars

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where IAMS sits in Mars Tree of 32 brands under Mars. Mars IAMS Altoids Banfield Pet Hospital Ben's Original Bounty Celebrations and 26 more

Open the full Mars ownership tree →

Other brands owned by Mars in pet care

See the full Mars brand portfolio (32) →

Deals involving IAMS

Acquisition closed

Mars acquires IAMS and Eukanuba

Mars acquired the IAMS and Eukanuba pet food brands from Procter & Gamble for about $2.9 billion, covering North America and several other markets. Spectrum Brands bought the European rights separately, so the brands have different owners by territory.

Value
$2.9bn
Buyer
Mars
Seller
Regulatory
None recorded

Latest news about IAMS

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Frequently asked questions

Who is the parent company of IAMS?

The parent company of IAMS is Mars, a family-owned company headquartered in the United States.

Is IAMS American?

Yes. IAMS originated in the United States in 1946 and its owner, Mars, is also headquartered in the United States.

When did Mars buy IAMS?

Mars completed its acquisition of IAMS on 1 August 2014, after announcing the deal on 9 April 2014.

Who owned IAMS before Mars?

IAMS was an independent company from its founding in 1946 until Mars acquired it in 2014.

Is IAMS still owned by Mars?

Yes. As of 8 September 2026, IAMS is still owned by Mars. The ownership record was last checked against primary sources on that date.

Sources (2) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Mars, Incorporated — our brands — Mars, Incorporated, Official document; retrieved 8 September 2026.
  2. [2] Mars completes acquisition of P&G pet care business — Mars, Incorporated, Official press release, published 1 August 2014; retrieved 8 September 2026.

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