Who are KOSÉ's biggest competitors?
On Brandtree, KOSÉ's biggest competitors by shared categories are L'Oréal, which shares 3 categories, such as makeup and facial skin care; Unilever, which shares 3 categories, such as facial skin care; and Beiersdorf, which shares 3 categories, such as makeup.
Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. KOSÉ controls 8 brands with a page here, across 3 categories; 29 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.
Top 10 competitors by shared categories
| # | Company | Shared categories | Overlap | For example |
|---|---|---|---|---|
| 1 | L'Oréal | 3 | 38% | Makeup, Facial skin care and Body care & lotions |
| 2 | Unilever | 3 | 11% | Facial skin care, Makeup and Body care & lotions |
| 3 | Beiersdorf | 3 | 43% | Makeup, Facial skin care and Body care & lotions |
| 4 | Estée Lauder | 2 | 33% | Facial skin care and Makeup |
| 5 | Amorepacific | 2 | 67% | Facial skin care and Makeup |
| 6 | Shiseido | 2 | 50% | Facial skin care and Makeup |
| 7 | e.l.f. Beauty | 2 | 67% | Facial skin care and Makeup |
| 8 | Farmec | 2 | 33% | Facial skin care and Body care & lotions |
| 9 | Natura &Co | 2 | 50% | Makeup and Body care & lotions |
| 10 | Kao | 2 | 25% | Facial skin care and Body care & lotions |
Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.
KOSÉ and L'Oréal: 3 shared categories
| Category | KOSÉ | L'Oréal |
|---|---|---|
| Makeup | ADDICTION, ESPRIQUE, JILL STUART Beauty, Tarte | Lancôme, Maybelline, NYX Professional Makeup, shu uemura, Urban Decay |
| Facial skin care | ALBION, DECORTÉ, SEKKISEI | Kiehl's, Thayers |
| Body care & lotions | PAÑPURI | Aesop, Mixa |
KOSÉ and Unilever: 3 shared categories
| Category | KOSÉ | Unilever |
|---|---|---|
| Facial skin care | ALBION, DECORTÉ, SEKKISEI | Paula's Choice, Pond's, Simple, Tatcha |
| Makeup | ADDICTION, ESPRIQUE, JILL STUART Beauty, Tarte | Hourglass Cosmetics |
| Body care & lotions | PAÑPURI | St. Ives, Vaseline |
KOSÉ and Beiersdorf: 3 shared categories
| Category | KOSÉ | Beiersdorf |
|---|---|---|
| Makeup | ADDICTION, ESPRIQUE, JILL STUART Beauty, Tarte | Chantecaille |
| Facial skin care | ALBION, DECORTÉ, SEKKISEI | La Prairie |
| Body care & lotions | PAÑPURI | Labello, Nivea |
A page like this is published only when a company's closest match shares at least 3 categories. See also every brand KOSÉ owns and the most overlapping owners on Brandtree.