Brandtree

Who are Hengan's biggest competitors?

On Brandtree, Hengan's biggest competitors by shared categories are Kimberly-Clark, which shares 4 categories, such as facial tissue & toilet paper and diapers & baby wipes; Daio Paper, which shares 4 categories, such as incontinence care; and CMPC, which shares 3 categories, such as diapers & baby wipes.

Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Hengan controls 7 brands with a page here, across 4 categories; 32 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.

Top 10 competitors by shared categories

#CompanyShared categoriesOverlapFor example
1 Kimberly-Clark 4 100% Facial tissue & toilet paper, Diapers & baby wipes and Incontinence care and 1 more
2 Daio Paper 4 100% Incontinence care, Diapers & baby wipes and Facial tissue & toilet paper and 1 more
3 CMPC 3 75% Diapers & baby wipes, Facial tissue & toilet paper and Feminine care
4 Procter & Gamble 3 16% Facial tissue & toilet paper, Diapers & baby wipes and Feminine care
5 Essity 3 60% Facial tissue & toilet paper, Incontinence care and Feminine care
6 Unicharm 3 60% Diapers & baby wipes, Incontinence care and Feminine care
7 Violeta 3 50% Diapers & baby wipes, Facial tissue & toilet paper and Feminine care
8 ACI Limited 3 30% Diapers & baby wipes, Incontinence care and Feminine care
9 Ontex 2 50% Incontinence care and Diapers & baby wipes
10 Golrang Industrial Group 2 13% Diapers & baby wipes and Facial tissue & toilet paper

Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.

Hengan and Kimberly-Clark: 4 shared categories

Kimberly-Clark

Hengan and Daio Paper: 4 shared categories

Daio Paper

Hengan and CMPC: 3 shared categories

CMPC

A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Hengan owns and the most overlapping owners on Brandtree.