Brandtree

Who are Violeta's biggest competitors?

On Brandtree, Violeta's biggest competitors by shared categories are Procter & Gamble, which shares 5 categories, such as laundry detergent and facial tissue & toilet paper; Square Toiletries, which shares 4 categories, such as feminine care; and La Fabril, which shares 3 categories, such as laundry detergent.

Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Violeta controls 6 brands with a page here, across 5 categories; 39 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.

Top 10 competitors by shared categories

#CompanyShared categoriesOverlapFor example
1 Procter & Gamble
Violeta vs Procter & Gamble
5 28% Laundry detergent, Facial tissue & toilet paper and Feminine care and 2 more
2 Square Toiletries 4 25% Feminine care, Laundry detergent and Shampoo & conditioner and 1 more
3 La Fabril 3 30% Laundry detergent, Diapers & baby wipes and Feminine care
4 Kimberly-Clark 3 50% Facial tissue & toilet paper, Diapers & baby wipes and Feminine care
5 Kao 3 33% Laundry detergent, Diapers & baby wipes and Shampoo & conditioner
6 Hemas 3 27% Laundry detergent, Shampoo & conditioner and Feminine care
7 Kenvue 3 27% Feminine care, Diapers & baby wipes and Shampoo & conditioner
8 Golrang Industrial Group 3 20% Diapers & baby wipes, Laundry detergent and Facial tissue & toilet paper
9 Henkel 2 22% Laundry detergent and Shampoo & conditioner
10 Bidco Africa 2 20% Laundry detergent and Diapers & baby wipes

Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.

Violeta and Procter & Gamble: 5 shared categories

Procter & Gamble · Full head-to-head

Violeta and Square Toiletries: 4 shared categories

Square Toiletries

Violeta and La Fabril: 3 shared categories

La Fabril

A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Violeta owns and the most overlapping owners on Brandtree.