Who owns the dishwashing brands?
27 dishwashing brands tracked here are owned by 20 companies; the three largest owners, Ypê, Procter & Gamble and Bombril, control 8 of them (30%) as of Oct 2026.
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27
brands
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20
owning companies
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30%
held by top 3 owners
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3
foreign-owned brands · origin ≠ owner HQ
Biggest owners of dishwashing brands
| # | Owner | HQ | Brands in this category | Examples |
|---|---|---|---|---|
| 1 | Ypê | 🇧🇷 Brazil | 3 | Assolan, Atol, Ypê |
| 2 | Procter & Gamble | 🇺🇸 United States | 3 | Cascade, Dawn, Fairy |
| 3 | Bombril | 🇧🇷 Brazil | 2 | Bom Bril, Limpol |
| 4 | Lion | 🇯🇵 Japan | 2 | CHARMY, Mama Lemon |
| 5 | Henkel | 🇩🇪 Germany | 2 | Pril, Somat |
| 6 | Trade Kings | 🇿🇲 Zambia | 1 | Aloha |
| 7 | La Fabril | 🇪🇨 Ecuador | 1 | Brillex |
| 8 | Grupo AlEn | 🇲🇽 Mexico | 1 | Citrex |
| 9 | Jyothy Labs | 🇮🇳 India | 1 | Exo |
| 10 | CasaLuker | 🇨🇴 Colombia | 1 | Fassi |
| 11 | Reckitt | 🇬🇧 United Kingdom | 1 | Finish |
| 12 | Golrang Industrial Group | 🇮🇷 Iran | 1 | Golrang |
| 13 | Marsavco | 🇨🇩 Democratic Republic of the Congo | 1 | Le Coq |
| 14 | Square Toiletries | 🇧🇩 Bangladesh | 1 | Maxclean |
| 15 | PZ Cussons | 🇬🇧 United Kingdom | 1 | Morning Fresh |
| 16 | Bidco Africa | 🇰🇪 Kenya | 1 | Nuru |
| 17 | Colgate-Palmolive | 🇺🇸 United States | 1 | Palmolive |
| 18 | 3M | 🇺🇸 United States | 1 | Scotch-Brite |
| 19 | Unilever | 🇬🇧 United Kingdom | 1 | Sunlight |
| 20 | Aekyung | 🇰🇷 South Korea | 1 | Sway |