Who are Bombril's biggest competitors?
On Brandtree, Bombril's biggest competitors by shared categories are Grupo AlEn, which shares 4 categories, such as bleach & disinfectant and surface & bathroom cleaners; Reckitt, which shares 4 categories, such as bleach & disinfectant; and Unilever, which shares 4 categories, such as bleach & disinfectant.
Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Bombril controls 6 brands with a page here, across 4 categories; 35 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.
Top 10 competitors by shared categories
| # | Company | Shared categories | Overlap | For example |
|---|---|---|---|---|
| 1 | Grupo AlEn | 4 | 100% | Bleach & disinfectant, Surface & bathroom cleaners and Dishwashing and 1 more |
| 2 | Reckitt | 4 | 25% | Bleach & disinfectant, Dishwashing and Fabric softener & stain removal and 1 more |
| 3 | Unilever | 4 | 15% | Bleach & disinfectant, Dishwashing and Fabric softener & stain removal and 1 more |
| 4 | Procter & Gamble | 3 | 16% | Dishwashing, Fabric softener & stain removal and Surface & bathroom cleaners |
| 5 | Colgate-Palmolive | 3 | 30% | Dishwashing, Surface & bathroom cleaners and Fabric softener & stain removal |
| 6 | Aekyung | 3 | 27% | Dishwashing, Fabric softener & stain removal and Surface & bathroom cleaners |
| 7 | Golrang Industrial Group | 3 | 21% | Dishwashing, Fabric softener & stain removal and Surface & bathroom cleaners |
| 8 | Square Toiletries | 3 | 19% | Dishwashing, Fabric softener & stain removal and Surface & bathroom cleaners |
| 9 | Lion | 2 | 25% | Dishwashing and Surface & bathroom cleaners |
| 10 | Clorox | 2 | 22% | Bleach & disinfectant and Surface & bathroom cleaners |
Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.
Bombril and Grupo AlEn: 4 shared categories
| Category | Bombril | Grupo AlEn |
|---|---|---|
| Bleach & disinfectant | Kalipto, Pinho Bril | Blancatel, Cloralex, Cloraluz, Microdyn |
| Surface & bathroom cleaners | Força Azul | Flash, Pinol, Sultán |
| Dishwashing | Bom Bril, Limpol | Citrex |
| Fabric softener & stain removal | Mon Bijou | Ensueño |
Bombril and Reckitt: 4 shared categories
Bombril and Unilever: 4 shared categories
A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Bombril owns and the most overlapping owners on Brandtree.