Who owns the upscale hotels brands?
8 upscale hotels brands tracked here are owned by 4 companies; the three largest owners, Marriott, Hilton and Accor, control 7 of them (88%) as of Sep 2026.
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8
brands
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4
owning companies
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88%
held by top 3 owners
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1
foreign-owned brands · origin ≠ owner HQ
Biggest owners of upscale hotels brands
| # | Owner | HQ | Brands in this category | Examples |
|---|---|---|---|---|
| 1 | Marriott | 🇺🇸 United States | 3 | Marriott Hotels, Sheraton, Westin |
| 2 | Hilton | 🇺🇸 United States | 2 | DoubleTree, Hilton Hotels & Resorts |
| 3 | Accor | 🇫🇷 France | 2 | Mercure, Novotel |
| 4 | IHG | 🇬🇧 United Kingdom | 1 | Crowne Plaza |
All upscale hotels brands and their owners
| Brand | Owner | Since | Origin |
|---|---|---|---|
| Crowne Plaza | IHG | — | 🇺🇸 United States |
| DoubleTree | Hilton | 1999 | 🇺🇸 United States |
| Hilton Hotels & Resorts | Hilton | — | 🇺🇸 United States |
| Marriott Hotels | Marriott | — | 🇺🇸 United States |
| Mercure | Accor | — | 🇫🇷 France |
| Novotel | Accor | — | 🇫🇷 France |
| Sheraton | Marriott | 2016 | 🇺🇸 United States |
| Westin | Marriott | 2016 | 🇺🇸 United States |