🇷🇸 Serbian brands and who owns them
Of 36 Serbian consumer brands tracked here, 16 (44%) are owned by companies headquartered outside Serbia, most often in Croatia, Italy and Mexico.
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36
Serbian brands
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16
foreign-owned · 44%
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20
domestically owned
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5
Serbian brand owners
Who bought the Serbian brands?
| Owner country | Brands | Examples |
|---|---|---|
| 🇭🇷 Serbian brands owned by Croatian companies | 9 | Bananica (Atlantic Grupa), C kafa (Atlantic Grupa), Grand kafa (Atlantic Grupa), IDEA (Fortenova Group), MgMivela (Fortenova Group) |
| 🇮🇹 Italy | 2 | Banca Intesa Beograd (Intesa Sanpaolo), DDOR Novi Sad (Unipol) |
| 🇲🇽 Mexico | 1 | A1 Serbia (América Móvil) |
| 🇫🇷 France | 1 | Belgrade Airport (VINCI) |
| 🇦🇹 Austria | 1 | Erste Bank Serbia (Erste Group) |
| 🇳🇱 Netherlands | 1 | Maxi (Serbia) (Ahold Delhaize) |
| 🇭🇺 Hungary | 1 | OTP Bank Serbia (OTP Bank) |
Serbian companies that own brands
- Nectar Group · 8 brands
- Swisslion-Takovo · 6 brands
- MK Group · 5 brands
- Air Serbia · 1 brands
- Srbija Voz · 1 brands